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British Airways: Keep calm and go on holiday

British Airways: Keep calm and go on holiday

Alastair Newport

- August 27, 2018

Despite the gloom of frustration that hangs over the British Isles following the divisive nature of Brexit and the associated political and social issues arising because of it, British Airways (BA) has revealed the Great British Public are channelling one of the nation’s most long lasting memes by keeping calm and carrying on — going on holiday.

According to the airline 2018 has been one of the UK’s busiest summers for foreign travel, with BA recording over four million customers flying abroad in August alone.

Providing some insight into which are the most popular corners of the world for UK tourists in 2018, BA has revealed a list of its top selling locations. It has also seen a record number of the population choose a staycation for the main August bank holiday,

Puerto Banus, Marbella, Costa del Sol, Malaga

On the list are long-haul destinations such as New York, Los Angeles, Dubai, Singapore and Hong Kong. But, what is worth noting is along with more traditional short-haul destinations such as balmy Malaga and Nice, as well as perennial getaway  Amsterdam, flights to Scottish city’s Glasgow and Edinburgh have also been big hits in 2018. No doubt, heading north to escape the scorching temperatures which have been cooking much of the rest of the country in 2018.

Glasgow in Scotland

Customers have also been getting in the summer holiday spirit, this year more than ever, with 212,000 bottles of wine consumed across all British Airways flights in July, up three per cent on last year.

Sean Doyle, BA’s director of network and alliances, said: “This year British Airways is offering its largest network schedule for 10 years, with flights to 211 destinations across more than 75 countries. Next year we’re confident new additions to the British Airways route map like Pittsburgh and Nashville, alongside Santiago, where we’ve recently increased the number of weekly flights, will be among our most popular destinations, as well as some of the traditional hotspots we’ve seen this year.”

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

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We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

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British Airways: Keep calm and go on holiday

Alastair Newport

- August 27, 2018

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May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats