Roiback has announced the development of what it believes is the first fully accessible booking engine in Europe. Created in conjunction with Ilunion Technology and Accessibility the system was launched in partnership with Ilunion, but is now also available for other hotels that benefit from Roiback’s booking engine.

The engine has been designed to improve the user experience of people with any physical, visual or hearing disability, and incorporates multiple functionalities that allow to increase hotels’ profitability.

“Value for society, especially towards people with disabilities”

The accessible version of Backhotel 5.0 offers new facilities, including keyboard navigation through all reservation steps. and has been adapted to be compatible with support products for visually impaired people, such as screen readers. Fonts of different sizes, colours and backgrounds have also been added so that anyone with visual impairment can adjust it with zoom tools or high contrasts on Windows to provide a clear and organised data structure and reservation form which helps to follow the process.

“At Roiback we understand Corporate Social Responsibility as the aspiration to business excellence, within a framework of inclusive and sustainable development, and aimed at creating value for society, especially towards people with disabilities,” explained Rebeca Gonzalez, managing director of Roiback. “We are very proud to have been able to work on this project together with the hotel chain Ilunion, and we are looking forward that our other customers may benefit from the improvements offered by our booking engine.”

The project  was developed to address different types of disabilities such as physical muscular or motor problems; auditory or visual sensory problems, either with visual loss or total blindness, as well as intellectual and cognitive difficulties such as dyslexia, Down syndrome or autism.