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Wyndham merges China unit into Asia Pacific

Charlie Li

- May 12, 2020

Wyndham Hotel Group said in an internal message that it will reorganise its global structure from five regions to three, combining Greater China with Southeast Asia Pacific Rim as Asia Pacific, and combining North America with Latin America.

CEO Geoff Ballotti said senior executives including Greater China president Leo Liu will soon leave the company after this reorganisation. Ballotti said the reorganisation aims to further streamline overhead expenses in face of the COVID-19 pandemic. The company will also eliminate some jobs and carry out furloughs to be leaner during the virus outbreak.

As of the end of 2019, the company had 154,600 hotel rooms in the Greater China region, but that only contributed 3% of Wyndham’s royalties in the year. China represents just 2% of the company’s adjusted EBITDA, Ballotti said during Wyndham’s fourth-quarter earnings call back in February this year.

The company now has over 85% of its 1,600 hotels in China reopened for business.

 

As originally reported on the China Travel News website

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Wyndham merges China unit into Asia Pacific

Charlie Li

- May 12, 2020

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats
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