The Tourism Authority of Thailand (TAT) joined Thai AirAsia for a special activity taking place on the Bangkok-Krabi route on 29-30 June 2020, aimed at rebuilding confidence and revitalising domestic tourism. This was done by bringing together medical workers, tourists, business operators, and the media in a trip showcasing the readiness of airline, venues, travel destinations, hotels, and restaurants, to provide safe and hygienic service.

Governor of TAT, Yuthasak Supasorn, pointed out that domestic travel will be an important mechanism to jumpstart the economy at both the local and national levels, adding that this event will highlight traveling under the new normal, which focuses on adherence to healthcare advice, encouraging travellers and businesses alike to adapt and rehabilitate tourism.

The TAT’s goal for this activity is supporting domestic tourism and promoting awareness of various safety practices for travelling, visiting sites and staying in accommodation, so that travellers can prepare accordingly.  The authority assures that measures being promoted are straightforward and that everyone will be able to travel conveniently in the new normal.

Representatives from different sectors were invited to join in the activity, including medical professionals, travel companies and travel groups, all given the opportunity to experience present-day tourism using the concept “BEST, wherein B: Booking – covers before, during and after travel planning, travel companions, pre-booking and social distancing; E: Environment – covers environmental conservation and social responsibility; S: Safety – covers information for decision making as well as health and hygiene and T: Technology – incorporating the use of technology to facilitate contactless tourism and greater physical distancing.

CEO of Thai AirAsia, Santisuk Klongchaiya remarked that travel and domestic spending in the nation is crucial at this time to stimulate the economy and tourism sector, affirming AirAsia’s support for TAT.

From July onward, the airline will be resuming service to all 23 of its domestic destinations, including regional connections Chiang Mai-Hat Yai, Chiang Mai-Pattaya (U-Tapao), Hat Yai-Pattaya (U-Tapao) and Khon Kaen-Hat Yai for a total 25 routes, flying 68 return trips a day in support of travel and business.