LOADING

TDM NEWS EVENTS IWTA SERIES TDM

creative website

Today Free Charge

Sign up today free of charge.

Join our global community of over 5 million travel and hospitality executives.

Vaccine tourism – a double-edged sword?

Vaccine tourism – a double-edged sword?

Kristin Mariano

- September 13, 2021

Vaccine tourism, where tourist hotspots are now offering COVID-19 vaccinations on holiday to attract visitors, is a double-edged sword as, while it could assist travel’s restart, it also raises the question of vaccine equity as it will further increase the divide between the wealthy and less privileged, according to data and analytics company GlobalData. 

GlobalData’s Q2 2021 consumer survey found that only 6% of global respondents were not concerned about the impact of COVID-19*. The remaining 94% were ‘extremely’, ‘slightly’ or ‘quite’ concerned. With concerns high, the opportunity to get vaccinated has been seized by many. Lengthy delay or a general shortage of COVID-19 vaccines in some countries is leading tourists to travel to other destinations.

Johanna Bonhill-Smith, travel & tourism analyst at GlobalData, comments: “The wealthiest people in poorer countries will now be able to access vaccines first as they can afford to travel. This raises the argument that countries promoting vaccine tourism could be donating excess vaccine doses instead of giving access to wealthy tourists.”

Certain US states, Russia, the Maldives, and Indonesia are some of the destinations that are currently offering vaccinations to tourists. Some travel agencies have taken the opportunity to promote vaccine tour packages as a way to boost revenue. In Russia, for example, three-week tour packages priced between US$1,500 to US$2,500, excluding the price of the plane ticket, include vaccinations. However, with many destinations worldwide still struggling with low vaccine supplies, this is raising the question of vaccine equity.

According to GlobalData’s COVID-19 Vaccination Dashboard, the Democratic Republic of the Congo administered 3.5 vaccinations per 1,000 people as of 25 August 2021. In comparison, the US had administered 1,115 vaccine doses per 1,000 people on the same date. This highlights there is already a stark gap between different countries, and many are being left behind.

Bonhill-Smith adds: “One positive of vaccine tourism is that it could play a role in travel’s restart after the COVID-19 pandemic brought the sector to its knees. Global international departures declined by -72.5% year-over-year (Y-o-Y) and domestic trips by -50.8% Y-o-Y, according to GlobalData’s databases. This demonstrates the severe effects of the pandemic and why destinations worldwide are eager for a travel restart.”

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats

Vaccine tourism – a double-edged sword?

Kristin Mariano

- September 13, 2021

No posts found.

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats