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Panda power brings distinctive charm to university games

Panda power brings distinctive charm to university games

traveldailymedia FTRSS

- May 26, 2023

CHENGDU, China, May 26, 2023 /PRNewswire/ — The 31st Summer World University Games is to kick off in Chengdu of Sichuan province from July 28 to Aug 8, showcasing the unique charm of the “Panda City” and presenting a sporting feast for athletes and guests.

The giant pandas at the Chengdu Research Base of Giant Panda Breeding.

Southwest China’s Sichuan is the hometown of giant pandas. The capital city of Chengdu is the only large metropolis in the world where both captive and wild pandas can be found.

Established in 1987, the Chengdu Research Base of Giant Panda Breeding has the largest captive panda population in the world. The base, home to more than 230 giant pandas, simulates their natural habitat, with lakes, streams, bamboo forests and grasslands where visitors can see pandas of different ages from infancy to adulthood.

At the base, there is a giant panda named Zhima that has attracted more and more attention from people around the world because of his special identity the real image of the Chengdu Universiade mascot Rongbao.

A male giant panda who loves to climb trees, Zhima was selected as the real image of Rongbao in August 2020 after a global vote.

As the habitat of giant pandas in the wild, the Chengdu section of the Giant Panda National Park is home to 73 wild giant pandas, according to the fourth national giant panda survey.

Pandas have deeply integrated into the cultural bloodstream of Chengdu, becoming one of its most famous calling cards. During the Chengdu Universiade, the city will use pandas as a medium to fully demonstrate its unique cultural charms to the world.

Chengdu is home to world heritage sites including Qingcheng Mountain, Dujiangyan and giant panda habitats, humanistic attractions such as Jinsha Site Museum and Wuhou Temple, and intangible cultural heritages such as Sichuan Opera and Shu embroidery.

As the “city of gastronomy” awarded by UNESCO, Chengdu is the birthplace of classic Sichuan dishes such as Kung Pao chicken and Mapo tofu, and is famous for its spicy hot pot and exquisite and diverse snacks.

Activities featuring China’s intangible cultural heritage and traditional Chinese cultures will be held during the Universiade, said officials at the Executive Committee of the Chengdu 2021 FISU World University Games.

15 cultural exchange stations will be set up and 10 boutique experience routes will be launched, to help global guests appreciate the unique charm of Sichuan and Chengdu.

Cision View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/panda-power-brings-distinctive-charm-to-university-games-301835494.html

SOURCE Executive Committee of the Chengdu 2021 FISU World University Games

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Panda power brings distinctive charm to university games

traveldailymedia FTRSS

- May 26, 2023

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May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

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Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats