HotelPlanner, a leading travel technology platform and hotel booking engine, announced the acquisition of Eventsquid, an event registration platform which serves a broad range of clients, including the US Department of Defense, Olathe Health System, Montana Department of Transportation, United Launch Alliance, United Way of Greater Houston, Kansas State University, BIG 10 Academic Alliance, and Connect Meetings, the premier hosted buyer trade show for event planners.

Eventsquid and its entire staff and platform will continue to operate as an independent company. This partnership will not impact Eventsquid’s pre-existing relationships with their clients in any way.

Founded in 2015 by Michael Kranitz, Eventsquid specializes in streamlining and automating complex event registrations for planners and attendees, website and mobile app creation, virtual events, exhibitor sales, attendee communication, agenda management, surveys, volunteer signups, CEU tracking, check-in/out, speaker management, session ratings, document management and real-time reporting. Since 2017, Eventsquid has been rated among the industry’s top registration platforms, maintaining a 4.8-star overall customer rating for each of the past six years on review platforms Capterra, GetApp, and G2.

“We are excited to have a heavyweight like HotelPlanner behind our platform. We’re honored to join the HotelPlanner family of brands. The company’s growth-minded executive team understands the unique value that Eventsquid brings to the corporate and association market. With HotelPlanner’s support, we expect that Eventsquid will continue to grow and evolve in the event registration space,” says Michael Kranitz, who will assume the role of Executive Vice President, Eventsquid.

Former Chief Operating Officer Joe Conti will assume the role of Vice President of Operations for Eventsquid.  “Eventsquid shares our commitment to a personalized experience with the most advanced tech solutions in how we serve customers and partners. In today’s increasingly complex operating environment, event planners and event attendees are seeking a simple, flexible, and scalable registration platform. We found just that with the experts at Eventsquid,” says Tim Hentschel, Co-founder & CEO, HotelPlanner. “We welcome the entire Eventsquid organization to the HotelPlanner family.”