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The Airline Industry Focused on Profit Margins

The Airline Industry Focused on Profit Margins

Joe Cusmano

- December 11, 2023

According to IATA, the airline industry will return to collective profitability this year, and passenger volumes will soon approach pre-COVID levels, demonstrating that the sector has finally normalised.

While it may not seem that way for the market segments that have yet to recover completely, the sector as a whole is now nearing business-as-usual mode.

Indeed, this year has been more profitable than IATA had anticipated. The airline association’s most recent forecast for 2023, presented as part of its industry overview, predicts a collective nett profit of $23.3 billion in 2023. This is more than quadruple its year-ahead forecast from six months ago.

In its preliminary predictions for 2024, IATA predicts a minor increase in industry earnings to $25.7 billion, with Asia-Pacific airlines returning to profitability.

While the improved return to profit following three pandemic-afflicted, loss-making years is encouraging, IATA acknowledges that the industry’s financial performance remains a work in progress, with nett profit margins of 2.6% and 2.7% for this and next year, respectively.

“In margin terms, we are still significantly below where we need to be and significantly below where we were before the pandemic,” IATA Director General Willie Walsh said.

It regularly leaves the industry vulnerable to external events, with no buffer to sustain subsequent shocks.

“In some ways, there isn’t a lot of wiggle room there for airlines,” says Andrew Matters, IATA’s head of policy and economics. Financially, it’s still a work in progress, and those downside risks may come into play.

One of the most significant adverse risks continues to be geopolitical events, most recently the crisis in Israel. On the other hand, Walsh observes that October data has little influence at the aggregate level because Middle East airline traffic is still growing.

Matters continues, “Those geopolitical risks are by no means the only ones we’re looking at, but they’re a big part of it.” We are also looking at macroeconomic concerns; global regulation is another significant source of risk.

“There are both upside and downside risks to the forecast,” he said, which is especially pertinent considering how China’s surprise early reopening helped increase demand this year.

“We often focus on the downsides, but we shouldn’t forget about the upside risks,”  says Matters, before adding:” On balance, though, I think it is fair to say the balance of risks around our forecast is still tilted toward the downside.”

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

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…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

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The Airline Industry Focused on Profit Margins

Joe Cusmano

- December 11, 2023

No posts found.

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats