Pure Luxury, the luxury brand of dnata Travel Group UK, are now able to make bookings for the  long-awaited and highly anticipated Jumeirah Marsa Al Arab. Jumeirah announced last month that  Dubai’s newest resort, a nautical lifestyle destination with striking architecture, unparalleled  hospitality, and an array of extraordinary wellness, cuisine, and mixology experiences is set to open  its doors in March 2025 and is now officially on sale.

Adrian James, Product & Commercial Director shared: “We are thrilled that agents can now call our  Pure Luxury Travel Ambassadors to secure stays at this brand-new luxury property. Not only this, but  by doing so they could be securing a stay here themselves on our 2025 FAM trip.”

James continued, “Giving our agents the opportunity to experience new luxury product is an integral  part of our robust training programme at Pure Luxury. We believe the value of first-hand experience  and building strong relationships with our supplier partners is key to supporting our agents to  successfully sell luxury travel.”

Pure Luxury, the luxury brand of dnata Travel Group UK, are now able to make bookings for the  long-awaited and highly anticipated Jumeirah Marsa Al Arab.

Pure Luxury are giving agents the chance to be one of the first to experience this incredible new  property from the renowned Jumeirah Hotels & Resorts, by joining them on an exclusive FAM trip in  2025. Four places are up for grabs and all agents need to do to be in with a chance of grabbing a  place is make a Pure Luxury package booking between 07^th January 2025 – 28 February 2025 and  they will be entered into the prize draw. Make a booking including nights at Jumeirah Marsa Al Arab  or any other Jumeirah property and agents will receive an additional entry.