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Air New Zealand brings country’s largest Metaverse gallery to life to take youth art to the world

Air New Zealand brings country’s largest Metaverse gallery to life to take youth art to the world

Kanchan Nath

- June 25, 2023

Air New Zealand has partnered with National Geographic to bring New Zealand’s largest Metaverse virtual photo gallery to life. The airline is inviting people around the world to ‘step foot’ in the digital gallery and experience New Zealand through the eyes of its youth.

The digital exhibition features 96 photographs captured by rangatahi across the country during Air New Zealand and National Geographic photo camps, which launched in 2019.

Across five photo camps, world-leading storytellers from the National Geographic Society mentored rangatahi from a range of community groups, teaching them how to express their unique perspective on what it means to be Kiwi, capturing stories of whānau, whenua, and modern life through the lens of a camera.

Air New Zealand Chief Customer and Sales Officer Leanne Geraghty says the gallery has been created to celebrate the next generation of storytellers. “Across the Air New Zealand and National Geographic photo camps, young New Zealanders explored their world through photography, creating incredible art that showcases Aotearoa through the eyes of rangatahi.

“We’re giving people around the world the opportunity to explore their remarkable visual narratives. The virtual gallery transcends geographic boundaries and opens Aotearoa to people on all corners of the globe.

“We’re proud to empower young New Zealanders to express themselves through photography, creating a platform that showcases their diverse perspectives and creativity.” Latamai Katoa from Auckland attended the camp in Russell, Northland and says the virtual gallery is an incredible opportunity to showcase Kiwi art around the world.

“Having our exhibition shown virtually creates accessibility for everyone to view the phenomenal mahi of Aotearoa’s rangatahi. We all should be able to enjoy art no matter where we are or who we are, this way of showing our work allows for everyone to be included.”

Accessible around the world, the virtual gallery features an intuitive user-friendly interface, including a greeting from the Air New Zealand flight attendant who welcomes visitors and directs them to different portals. Up to 50 people can be in each of the six areas of the gallery, giving hundreds of people the opportunity to interact and engage with the art and each other at any given time.

How to access the virtual gallery
The virtual gallery can be experienced with a virtual reality headset or on desktop and mobile. Those interested in viewing can head to: Air New Zealand Virtual Gallery | Photo Camp Exhibition (airnzvirtualgallery.co.nz).

 

 

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

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Air New Zealand brings country’s largest Metaverse gallery to life to take youth art to the world

Kanchan Nath

- June 25, 2023

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May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats