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Asiana creates Korea’s first premium economy class

Asiana creates Korea’s first premium economy class

Mark Elliott

- March 3, 2017

Asiana's first A350 will be delivered in April 2017
Asiana’s first A350 will be delivered in April 2017

Asiana Airlines will debut its new premium economy class when it launches its first Airbus A350 aircraft in May 2017

The new cabin, known as “Economy Smartium”, will become the first premium economy product offered by any Korean carrier.

The seats will provide 7-10cm of additional legroom compared with traditional economy class. Premium economy passengers will also be offered priority boarding, airport lounge access at Seoul’s Incheon International Airport and other in-flight services.

Asiana has ordered a total of 30 A350s, comprising eight smaller A350-800s, 12 standard A350-900s and 10 larger A350-1000s. The model arriving this year will be the A350-900, and the airline has now revealed that these aircraft will be configured with 311 seats – 28 in business class, 36 in premium economy and 247 in economy. No first class cabin will be offered on the A350s.

The first four aircraft are due to be delivered this year, with the full order scheduled to be completed by 2025.
The first new aircraft will be delivered to Asiana in April and initially deployed on regional routes connecting Seoul with Osaka and Manila from 15 May. Long-haul services to San Francisco and London will then be introduced in the second half of the year.

Asiana’s twin-aisle aircraft fleet also includes 15 A330s, five A380s and 11 Boeing 777s.

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

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Asiana creates Korea’s first premium economy class

Mark Elliott

- March 3, 2017

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May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats