As Thailand gears up for its first full tourism high-season since 2020, Cross Hotels & Resorts is continuing to enhance its presence in Bangkok with the signing of a new hotel management agreement (HMA) for a stunning riverfront property with Kene Hotel Bangkok Co., Ltd., that is sure to reignite the desire for authentic, community-based travel experiences.

The imminent opening of Away Bangkok Riverside Kene, a beautiful 169-key lifestyle property located just steps from the Chao Phraya River, bodes well for the Thai capital as it looks to welcome guests back after a hiatus. A key gateway city for Cross Hotels & Resorts, Bangkok has been consistently ranked among the world’s most popular cities. Colloquially known as Krung Thep Maha Nakhon, it was voted the leading capital in the Mastercard Global Destination Cities Index attracting more than 22 million visitors.

“I am thrilled to partner with Kene Hotel Bangkok Co., Ltd., as Away Bangkok Riverside Kene is without a doubt a strong addition to Cross’ growing and diverse portfolio. By empowering a new generation of travellers, our promise to ‘Transform Hospitality for All’ extends not only to our owners, our business and our people, but also to Alpha Gen adventurers who are seeking stylish hotel choices that perfectly encapsulate Bangkok’s happening riverside communities. Furthermore, our chic and functional meeting spaces are an added attraction for businesspeople and MICE organizers planning their next event,” said Harry Thaliwal, CEO of Cross Hotels & Resorts.

One of Asia’s 21st century mega-cities, Bangkok was founded in 1782 as the Thonburi Kingdom and today tourists can still see much of the city’s traditional architecture as well as experience deep-rooted ways of life on the waterfront as they zip along canals aboard a long-tail boat. Thonburi district is home to Wat Arun (Temple of Dawn), Santa Cruz Cathedral, Thonburi Palace, the Royal Barges Museum, a 200-year-old Artist’s Home called Baan Silapin and a floating market at Klong Lat Mayom to name just a few of the cultural gems awaiting discovery.

Just a few steps from Away Bangkok Riverside Kene are treelined roads and quiet canals lined with wooden houses that provide sensation-seeking travellers a new prism through which they can escape everyday life. From their riverside base, guests can use the hotel’s private jetty to explore centuries-old temples, palaces and shrines, monuments and markets, craft cafes and chic restaurants, as well as one of Asia’s largest shopping malls, IconSiam. Upon return, guests can relax ­– cold beverage in hand from the hotel’s expansive rooftop which provides stunning views of the city.

Commenting on the partnership with Cross Hotels & Resorts, Natruija Sutiponggaiwan, President of Kene Hotel Bangkok Co., Ltd., said, “It is our trusted belief that Cross Hotels & Resorts offers the finest diversity of brands and global distribution that is supported by the global Flight Centre Travel Group. This organization sets the bar for world-class service quality and excellence and is sure to raise the profile of this unique riverside destination. Together, we will create an upscale lifestyle hotel that furnishes guests with great experiences in this charming residential district.”

Away Bangkok Riverside Kene is the ninth addition to the Cross family of hotels and resorts in 2022 alone and reaffirms the company’s status as Asia-Pacific’s leading creator of inspired hospitality solutions. With 169 uniquely fashioned guest rooms, a centerpiece indoor swimming pool, four restaurants and bars, and a unique social and business venue all nestled among a lush, green environment, guests can expect the most intriguing Bangkok adventures to start here.

Cross Hotels & Resorts current portfolio includes more than 27 hotels under five distinct brands – Cross, Cross Vibe, Away, Lumen and Cross Collection – across locations in Vietnam, Indonesia, Thailand and Japan.

About Cross Hotels & Resorts

Cross Hotels & Resorts is an international hotel management company wholly owned by the ASX listed Flight Centre Travel Group (FCTG). FCTG is one of the world’s largest and progressive travel companies, incorporating diverse worldwide distribution, in destination travel experiences such as transport and touring as well as hotel management solutions. Cross Hotels & Resorts also delivers owner services all the way from the very early sourcing and planning stages of a development, through technical services during build, to pre-opening services and finally professional ongoing hotel management. For more detailed information, visit crosshotelsandresorts.com.