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Europe’s hotel pipeline thrives amidst economic turbulence

Europe’s hotel pipeline thrives amidst economic turbulence

Christian Tolentino

- December 24, 2019

Frankfurt, Germany
Frankfurt, Germany
Frankfurt, Germany

Analysts at Lodging Econometrics (LE) has reported that in the third quarter of 2019, Europe’s hotel construction pipeline climbed to record high counts.

The recent report shows Europe’s healthy hotel construction pipeline with 1,710 projects and 264,080 rooms, an 18% increase in projects and a 16% increase in rooms year-over-year (YOY). The growth has been driven primarily by the substantial growth of the major global hotel companies who have acquired the brands of others or created new brands to bolster their existing portfolios throughout the last decade.

Through the third quarter of 2019, Europe opened 325 new hotels with 43,089 rooms and is forecast to open another 81 new hotels/9,241 rooms by year-end.

Germany, Europe’s economic powerhouse, leads the construction pipeline with 314 projects/57,485 rooms. The United Kingdom follows at 296 projects/42,307 rooms, then France and Portugal with 172 projects/21,743 rooms and 115 projects/11,821 rooms, respectively. Next is Poland with 87 projects/13,485 rooms.

Trade uncertainty

With the pipeline at record highs, the LE forecast for new hotel openings will continue to ascend in the coming years with 450 new hotels/63,383 rooms scheduled to open in 2020 and climbing even higher in 2021 to 499 new hotels with an impressive 75,517 rooms expected to open.

However, Europe’s economy is likely now cresting as the region makes its way towards a Brexit resolution and through the economic turbulence and uncertainty of the US/China trade war. According to World Bank data, Europe will be by far the largest victim of continued trade uncertainty, not China or the US.

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

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Europe’s hotel pipeline thrives amidst economic turbulence

Christian Tolentino

- December 24, 2019

Frankfurt, Germany

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May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats