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Farewell Alitalia: ITA cleared for take-off

Farewell Alitalia: ITA cleared for take-off

Joe Cusmano

- July 21, 2021

The new airline being created to replace the long financially ailing Alitalia will take off on Oct. 15 with its first flights, the Italian Economy Ministry announced Thursday.

In a statement, the ministry said the new company, ITA, will be fully operating on that date, following the positive outcome of discussions with the European Union’s executive commission. Alitalia’s last flights apparently will operate on Oct. 14.

EU competition officials expressed concerns for years that the Italian government’s financial support for Alitalia violated the bloc’s rules.

“The discussion with the European Commission has permitted to arrive at a constructive and balanced solution that guarantees the necessary discontinuity in respect to European rules,” the ministry said.

ITA stands for Italia Trasporto Aereo or Italy Air Transport. But precisely what name or logo will be on the new airline’s planes is still unclear. There will be public bidding for the brand “Alitalia,” which ITA said it will compete for.

The deal to create the new airline calls for slashing the number of slots, especially at Rome’s main, Leonardo da Vinci airport. Milan’s Linate Airport, popular with business travellers since it is close to Italy’s financial and fashion industry capital, will also see some slots reduced.

Among its routes, ITA said it plans to operate flights to New York from Milan and Rome, and to Tokyo Boston and Miami from Rome. Destinations from Rome and Milan’s Linate airport will include Paris, London, Amsterdam, Brussels, Frankfurt, and Geneva.

Italian news agency LaPresse, quoting a statement from ITA, reported that ITA’s board on Thursday approved an industrial plan for the new company starting this year and running through 2025.

ITA, according to its statement, plans to operate a fleet of seven wide-body and 45 narrow-body aircraft at the start and to add 26 more planes later this year. By the end of 2025, ITA aims for a fleet of as many as 105 aircraft.

Alitalia currently has some 10,000 employees. The new company may take on some of the workers, who in recent years staged strikes to demand more attention to the airline’s future. In recent months, they also faced uncertainty over getting paid on time.

ITA said it will start operating this year with some 2,750 to 2,950 employees in its aviation sector, raising the number to 5,550-5,700 by the end of 2025.

“All the persons will be hired with a new work contract that assures greater competitiveness and flexibility compared to other operators in the sector,” ITA noted.

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

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Farewell Alitalia: ITA cleared for take-off

Joe Cusmano

- July 21, 2021

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May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats