Inbound US travel demand declines: Vio

 Vio’s data shows that, since the US election results were announced in November 2024, bookings made by Canadians to travel to the US decreased by 16% vs. the same period last year.

From November 2024 until Trump took office in January 2025, the inbound demand from Canadians fluctuated slightly but was consistently lower than the same period last year. From January 2025 onwards, Canadian bookings to the US have continued to drop dramatically every month, reaching its lowest point in March 2025 (in the midst of the US/Canada trade war), when it reached a new low of -29%, compared to the same period last year.

Here is another view of the number of bookings made by Canadians for US travel every month (via Vio.com), and the overall percentage change (compared to the previous period):

Vio’s data shows that Mexican tourists’ interest in traveling to the US was at its lowest demand in November at -33% (compared to the demand from the same period last year), after the election results were announced – not surprising due to Trump’s overall policies around immigration, rhetoric and promises of launching mass deportations.

In the months that followed, the demand fluctuated slightly but remained very low (compared to the same time last year). Interestingly, for the first and only time, there were more bookings made by Mexicans for trips to the US in February 2025 (than the same period last year), albeit still with very low number of bookings overall in both years.

In March, in the midst of the US/Mexico trade war, the demand showed a 19% decrease compared to the year prior. Here is another view of the actual number of bookings made by Mexicans for US travel every month (on Vio.com), and the overall percentage change (compared to the year prior):

Vio’s data shows that, since the US election results were announced in November 2024, bookings made by Canadians to travel to the US decreased by 16% vs. the same period last year.