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It’s summer staycation for Brits this year

Megha Paul

- July 5, 2019

This summer, it’s not just the weather heating up but domestic tourism too, as most people from the UK plan staycations this year. This was revealed in a recent report by payments provider company Square. The report revealed the weaker pound and the uncertainty of Brexit are luring holidaymakers to destinations across the UK, presenting an opportunity for Britain’s small businesses to boost sales during the summer months.

The average British ‘staycationer’ plans to allocate GBP 334.77 (USD 421.11) for spending money (outside of accommodation and transport) on their UK holidays, resulting in a potential GBP 5.3 billion (USD 6.63 billion) worth of cash for the UK economy and Britain’s tourism businesses.

The staycation boom can be attributed to consumer concerns about Brexit (39%), the high cost of foreign travel (25%), the value of the pound (18%), and worries over security abroad (14%). A quarter of respondents (25%) simply prefer to holiday in the UK.

Convenience is key this summer, with an overwhelming 93% of consumers expecting to pay by card at their holiday destination. Despite this, a massive three million small businesses across the nation remain cash-only.

Helen Prowse, a spokesperson for Square, said: “Staycation spending is set to provide a much-needed boost for the nation’s seasonal businesses this year. With 93% of holiday shoppers expecting to pay by card, now’s the time for business owners to jump on board. Whether you’re driving a taxi, renting out a room, hiring out deckchairs, running a beach bar or selling ice cream, by setting yourself up with a mobile payments technology like Square you can accept card payments quickly and affordably, wherever you are.”

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

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It’s summer staycation for Brits this year

Megha Paul

- July 5, 2019

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats
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Sign up today free of charge.

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