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It’s time to plan for restart as air travellers gain confidence: IATA

It’s time to plan for restart as air travellers gain confidence: IATA

Megha Paul

- March 11, 2021

The International Air Transport Association (IATA) has announced results from its latest poll of recent travellers, showing growing confidence in a return to air travel, frustration with current travel restrictions and acceptance of a travel app to manage health credentials for travel.

While 88% believe that when opening borders, the right balance must be struck between managing Covid-19 risks and getting the economy going again, 85% believe that governments should set Covid-19 targets (like testing capacity or vaccine distribution) to re-open borders.

About 84% believe that Covid-19 will not disappear and there is need to manage its risks while living and travelling normally, 68% agreed that their quality of life has suffered with travel restrictions. Nearly 49% believe that air travel restrictions have gone too far.

A total of 4,700 interviews were conducted online in 11 markets between 15-23 February. The sample size was 500 in the United States, Canada, United Kingdom, France, Germany, India and Australia. In Chile, Japan, UAE and Singapore the sample size was 300. The poll showed while there is public support for travel restrictions, it is becoming clear that people are feeling more comfortable with managing the risks of Covid-19.

People are also feeling frustrated with the loss of freedom to travel with 68 per cent of respondents indicating their quality of life is suffering as a result. Travel restrictions come with health, social and economic consequences.

Nearly 40% of respondents reported mental stress and missing an important human moment as a result of travel restrictions. And over a third have said that restrictions prevent them from doing business normally.

“The top priority of everybody at the moment is staying safe amid the Covid-19 crisis. But it is important that we map a way to being able to re-open borders, manage risks and enable people to get on with their lives,” said Alexandre de Juniac, director general and CEO of IATA.

“That includes the freedom to travel. It is becoming clear that we will need to learn to live and travel in a world that has Covid-19. Given the health, social and economic costs of travel restrictions, airlines should be ready to re-connect the world as soon as governments are able to re-open borders.”

The poll showed that 57% expect to be travelling within two months of the pandemic being contained (improved from 49% in September 2020). About 72% want to travel to see family and friends as soon as possible (improved from 63% in September 2020).

Nearly 81% believe that they will be more likely to travel once they are vaccinated and 84% said they will not travel if there is a chance of quarantine at destination (largely unchanged from 83% in September 2020). About 56% believe that they will postpone travel until the economy stabilises (improved from 65% in September 2020).

There are some headwinds in travel trends. About 84% of travellers will not travel if it involves quarantine at destination. And there are still indications that the pick-up in business travel will take time with 62% of respondents saying they are likely to travel less for business even after the virus is contained.

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

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It’s time to plan for restart as air travellers gain confidence: IATA

Megha Paul

- March 11, 2021

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May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats