As part of Jamaica’s 60th anniversary celebrations, the Jamaica Tourist Board’s UK sales team has announced a “60 for 60” incentive. This special campaign will reward 60 travel agents on the Jamaica Rewards programme and engage with the Jamaica Travel Specialist online resources with GBP60 for bookings made between now and 1 March 2022.

In addition, Jamaica travel specialists may also qualify for one of 60 places on the diamond-themed FAM trips taking place this year. The diamond FAM trips are part of a series of trips scheduled for the year which will have agents visiting some of the best resorts on the island as well as experiencing a number of attractions in Jamaica.

Torrance Lewis, Jamaica Tourist Board, district sales manager UK, said: “I am extremely delighted that we are back hosting fam trips this year – and we are back bigger and better than ever. 2022 is our 60^th year of independence so we want all our travel agents to #Celebratewithus. Our 60 for 60 programme and Diamond fam trips are our way of thanking all the agents for their effort and commitment in promoting Jamaica. Every agent is a valued member of the Jamaica sales team, whether you have just joined or whether you have worked with us for many years. We look forward to working closer this year with our agents in Jamaica’s diamond year of independence.”

Throughout 2022, there will be several activities highlighting the best of Jamaica’s culture, cuisine, and travel experiences.