Japan’s JCB International Co Ltd announced that JCB Cards may now be accepted for paying the Electronic Travel Authorisation (ETA) application fee for JCB Cardmembers travelling to the United Kingdom (UK). 

From 8 January 2025, visitors from designated countries and territories will require an ETA before entering the UK. 

In response to this change, JCB enables applicants to pay the ETA application fee using their JCB Cards, providing added convenience and ensuring a seamless payment experience during the application process.

JCB International (Europe) Ltd managing director Ray Shinzawa said: “JCB is delighted to provide our cardmembers with a smooth and efficient way to apply for their UK ETA. This partnership reflects our commitment to enhancing the travel experience for our cardmembers and supporting initiatives that promote secure and convenient cross-border travel.”

A timely collaboration

This collaboration comes at a crucial time, as the new UK border regulations require an ETA application fee of £10 (GBP) via the official UK ETA website. 

By accepting JCB, the UK government ensures a seamless and accessible application process for JCB’s 158 million cardmembers worldwide. 

This partnership allows cardmembers to use their preferred payment method on the official UK ETA website, removing potential barriers, and providing a convenient and much faster solution as they prepare for their travels to the UK.

With international travel experiencing a resurgence, the UK is preparing for a new wave of visitors. 

As shown in the October 2024 report from Visit Britain, there has been a gradual increase of inbound visits and spend in the UK, especially amongst Asian countries and territories. 

Although these numbers are still behind 2019, the report highlights that Japan was amongst the countries and territories which saw the strongest growth from 2023. 

By enabling JCB Card acceptance for ETA applications, the UK is welcoming a large segment of international travellers, many from Asia, and removing friction from the entry process. 

This initiative also aligns with broader efforts to simplify travel procedures and strengthen border security.