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KAYAK reveals that offbeat destinations are on trend for the Independence Day Long Weekend 

KAYAK reveals that offbeat destinations are on trend for the Independence Day Long Weekend 

Kanchan Nath

- August 3, 2023

Independence Day is around the corner, and fortuitously, Indian travellers will get a long weekend to enjoy a much-needed getaway. Flight search data from the world’s leading travel search engine KAYAK, reveals the top trending destinations for this period, as well as noteworthy flight search trends compared to last year.

For travel over the Independence Day long weekend, the current average return economy flight domestically is ₹11,584 a 4% decrease compared to last year, great news for Indian travellers. The average return international flight price is sitting at ₹77,431 on average an 11% increase compared to 2022*.

Tarun Tahiliani, India Country Manager at KAYAK, said, “Our data reveals that Indian travellers are keen to immerse themselves in new experiences in destinations like Madurai, Varanasi, and Bhubaneswar. Many Indians are also looking at overseas sojourns to Colombo, Auckland, Jeddah, and Toronto. Some of the top trending destinations, both domestic and international, have seen a considerable drop in prices, further enticing Indian travellers. The Independence Day long weekend is going to be action-packed for Indian holidaymakers, and KAYAK is all set to help them with useful tips and tools to help all those hoping to travel for the holiday at a great price!”

Interestingly, domestic travellers could be opting for spiritually enriching journeys, as the list of top trending destinations features offbeat locales more than popular tourist destinations. Varanasi, a spiritual capital of India, has seen a substantial 102% increase in flight searches despite a 7% rise in flight prices as compared to 2022. The culturally significant, ancient city of Madurai has also witnessed a 97% increase in flight searches even with a 22% price increase compared to last year*.

Apart from these, the top domestic destinations that saw the largest increase in flight searches as compared to the previous year include Bhubaneswar (90%), Thiruvananthapuram (71%), and Kochi (51%).* Given these trends, it appears that Indians are using this long weekend to experience the country’s diverse and alluring cultural offerings.

Colombo and Auckland have captured the top 2 spots on the list of top trending destinations as per flight searches, with a remarkable upswing of 5 times and 4 times respectively, as compared to 2022,.  This increase in traveller searches may be attributed to a drop in average flight prices compared to last year: Colombo in Sri Lanka has seen a 10% decrease in average flight prices since 2022, while the average flight price for Auckland in New Zealand has decreased by 16% in comparison to last year.

Top trending domestic and international destinations for travel in the Independence Day Long Weekend*

Based on flight searches made on KAYAK.co.in

Average Return Economy flight price for travel in the holiday period – 2023 Average Return Economy flight price change compared to 2022
1.            Colombo, Sri Lanka ₹20,691 10% decrease
2.            Auckland, New Zealand ₹108,150 16% decrease
3.            Varanasi, India ₹14,444 7% increase
4.            Madurai, India ₹14,274 22% increase
5.            Bhubaneswar, India ₹10,075 7% decrease
6.            Jeddah, Saudi Arabia ₹45,507 9% increase
7.            Thiruvananthapuram, India ₹11,070 4% decrease
8.            Tokyo, Japan ₹59,691 29% decrease
9.            Kochi, India ₹10,268 10% decrease
10.         Toronto, Canada ₹178,269 2% increase

The most searched international destination for summer travel is Bangkok followed by Toronto, Bali, and Dubai*. Further, Goa was the most searched domestic destination, followed by New Delhi, Andaman and Nicobar Islands and Kochi*.

For Indians eager to travel over Independence Day, prices decreased by around  4% for international hotels but increased by around 22% for domestic hotels. The average price for a domestic hotel is INR 6,686, and INR 14,885 for international hotels over  the long weekend.

KAYAK travel tips 

  • Use a travel search engine: KAYAK has the tools and filters to help you find great deals, including the Explore feature, which shows destinations by price. Before planning your journey, check the latest travel restrictions in your destination.
  • Set a price alert: As one of KAYAK’s most popular features, price alerts help travellers save money by alerting them when prices change for a flight or hotel they want. If a flight you’re eyeing drops in price, KAYAK will alert you so they can lock in that new price, helping you save both time and money.
  • Manage and stay up to date with your travel: KAYAK has built the trips feature on its app and website, that allows users to plan, build and manage their itineraries for travel of any length, in any location. The platform allows users to get real-time updates on any cancellations, stay informed about unexpected changes, delays or gate changes that may arise and even find their luggage on the right conveyor belt after landing at the airport.

 

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

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KAYAK reveals that offbeat destinations are on trend for the Independence Day Long Weekend 

Kanchan Nath

- August 3, 2023

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May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats