Ever wondered what it would feel like to teleport to a whole new destination in the blink of an eye? Marriott Hotel’s latest campaign – Let Your Mind Travel – gives you the chance to do exactly that with its incredible multi-sensory pods.
Designed to take the senses on a journey, the pods take you through 3D travel visuals and international sounds which focus the mind and inspire new perspectives. The brand began a worldwide transformation six years ago featuring a new design including locally inspired accents, open closets and a flexible work surface, which allow guests to freely move and use technology however they desire.
To celebrate the transformational journey, it launched ‘Let Your Mind Travel’, a campaign that brings to life the brand’s ethos around creating inspiring spaces that help foster innovative thinking and allow guests to reach their full creative potential. First introduced in the latter half of last year, the campaign is running via out of home, connected television, and across social and digital platforms.
“Visual installations and soundscapes.”
Marriott Hotel Al Forsan, Abu Dhabi is the first Marriott hotel in the city to invite guests on the journey to tour the world virtually. Viewers were engulfed in customised soundscapes, multimedia visual installations and olfactory trails that allowed their mind to travel to five beautiful Marriott locations around the world.
Inside the pods, guests experience the sights, sounds and scent of Montreal Marriott Chateau Champlain in Canada, Dead Sea Marriott Resort & Spa in Jordan, Jaipur Marriott Hotel in India, Kaua’i Marriott Resort in Hawaii and Osaka Marriott Miyako Hotel in Japan.
David Lance, general manager at Marriott Hotel Al Forsan, Abu Dhabi, said: “The multi-sensory pods are designed to simulate the experience of travelling to incredible destinations around the world and inspire new perspectives. It gives us immense joy to be the first hotel in Abu Dhabi to invite guests on a journey of the senses and let their mind travel.”