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Lufthansa Submits An Official Bid For ITA Airways

Lufthansa Submits An Official Bid For ITA Airways

Joe Cusmano

- January 27, 2023

Lufthansa has formally made an offer to the Italian government to purchase a minority share in ITA Airways. The proposal also comes with a future purchase option for any outstanding shares.

The German airline conglomerate has submitted a proposal to Italy’s Ministry of Economy and Finance. They hope to seal the deal with an MoU so they may negotiate with the Italian government in private. This conglomerate comprises Austrian Airlines, Brussels Airlines, Eurowings, Lufthansa, and SWISS.

There would be discussions on the commercial and operational integration of ITA into the Lufthansa Airline Group and the ensuing synergies, as well as the form of a potential equity investment. The airline said it would be contingent on regulatory clearance if a deal is struck. According to the release, “outside of its home markets and the US,” Italy is Lufthansa Group’s most significant market.

Previously, a group including Delta Air Lines, Air France-KLM, and the investment firm Certares competed with Lufthansa and the shipping corporation MSC to acquire ITA Airways. The Italian government had initially favoured the second option. However, as the Delta-Air France-KLM-Certares consortium lost interest, Lufthansa was left as the only potential investor in the Italian carrier.

In October 2021, the then-Italian government agreed with the European Commission (EC) to spend up to €1.35 billion ($1.46 billion), giving birth to ITA Airways out of the ashes of Alitalia. When the total investment reached above €1.1 billion ($1.1 billion) in November 2022, there was little room for the government to help the airline stay afloat financially.

Local media sources stated that the worth of ITA Airways was projected to be between €450 and €480 million ($488 and $520 million) and that the Italian government was aiming to sign an MoU with Lufthansa to move the deal forward. In addition, in late December 2022, local legislators issued a resolution that would enable interested parties first to put in an offer for a minority stake in ITA Airways and that only airline organisations would be permitted to bid for the struggling Italian flag carrier.

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

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Lufthansa Submits An Official Bid For ITA Airways

Joe Cusmano

- January 27, 2023

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May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

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…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats