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Luton DART rewards its one millionth passenger

Kanchan Nath

- September 2, 2023

The Luton DART has welcomed its one millionth passenger on board, just 147 days after opening. The landmark passenger was Wouter Ruffen, originally from the Netherlands, who has been backpacking around Europe, and was en-route to a flight from London Luton to Amsterdam on Monday (21 August).

He had bought a contactless ticket to the airport from London St Pancras International which included the Luton DART connection at Luton Airport Parkway station.

Wouter said it was straightforward navigating the trains and tapping at the gates, and has now won free travel on the Luton DART for a year.

The automated Direct Air-Rail Transit system, which seamlessly whisks travellers between Luton Airport Parkway Station and the airport terminal in under four minutes, opened on 27 March.

The Luton DART enables a total journey time from the capital of just 32 minutes when passengers combine it with the Luton Airport Express fast train service out of London St Pancras.

Councillor Javeria Hussain, Chair of Luton Rising, the Luton Council-owned company that owns the airport for community benefit, and built the Luton DART to significantly improve the passenger experience, said: “London Luton Airport is now operating at close to the passenger levels seen before the pandemic so it’s no surprise to see the Luton DART performing so well.”

Managing Director Nick Platts added: “We can see the benefits that customers are receiving in terms convenience, ease of travel and reduced journey times compared with the previous bus transfer service.”

“Already our passengers have saved themselves a combined total of around 20 years’ worth of travel time, and it is very pleasing that the service is running at 99.8 per cent reliability.

“More than that, every passenger using London Luton Airport and the Luton DART means more support for services in Luton and vulnerable people in particular who most need the help we fund through our unique £7.4m annual contribution to local voluntary, community and charitable organisations.”

 

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

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Luton DART rewards its one millionth passenger

Kanchan Nath

- September 2, 2023

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats
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