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Marriott Bonvoy Collaborates with Dutch Electronic Duo Parallelle to Uncover The Power of Travel Through Sound

Marriott Bonvoy Collaborates with Dutch Electronic Duo Parallelle to Uncover The Power of Travel Through Sound

traveldailymedia FTRSS

- May 29, 2023

SINGAPORE, May 29, 2023 /PRNewswire/ — Marriott Bonvoy, Marriott International’s portfolio of 31 extraordinary hotel brands and award-winning travel program, has collaborated with Amsterdam-based multi-instrumentalists and electronic music composers, Parallelle, to inspire travelers in embracing the power of travel through sound. The result is a distinctive five-part music video series inspired by the sounds of places, cultures and local communities at some of the most sought-after destinations in Asia Pacific, taking viewers on a melodic journey through picturesque Java, Fiji, Osaka, Bangkok and Bengaluru.

Heavily inspired by diverse cultures worldwide, the five-part music videos are part of Parallelle’s ongoing film series, ‘A Day In’, where they travel across the globe capturing day-to-day sounds in local communities to unfold rich stories through music. Reputed for his ability to tell rich authentic visual stories, the music videos’ vivid colors and cinematography are brought to life by the keen eyes and artistic expression of French Cinematographer Arnaud Moro.  

“We believe experiencing a destination goes beyond just seeing the sights. It’s about connecting with the local community and immersing yourself in their way of life. Our collaboration with Parallelle does exactly that, allowing travelers to reimagine travel through sound and forge stronger emotional bonds to their favorite destinations. The collaboration not only elevates travel experiences, but also showcases the unique beauty and culture of each community we visit. We can’t wait to inspire travelers to tap into the power of travel through sound and gain a renewed perspective on what it truly means to explore the world,” shares John Toomey, Vice President, Sales and Marketing, Asia Pacific (excluding Greater China), Marriott International.

TRAVEL WITH YOUR EARS

From the bustling traffic of Bangkok to the torrential thunderstorms of Java, tootle of traditional South Indian flute Nadaswaram, acapella choirs of Fiji and the laughter of shop vendors in Osaka, these characteristic sounds of Asia Pacific showcase the region’s melting pot of diverse cultures. No matter where members travel, they can uncover the signature rhythms that define each destination through the videos and music compositions.

With a portfolio of more than 1,000 properties across exciting destinations in Asia Pacific, the film series features a handful of exciting properties, including: The Hermitage, a Tribute Portfolio Hotel, Jakarta and Sheraton Mustika Yogyakarta Resort & Spa in Indonesia; Sheraton Fiji Golf & Beach Resort and Fiji Marriott Resort Momi Bay in Fiji; W Osaka in Japan; W Bangkok in Thailand; and JW Marriott Bengaluru Prestige Golfshire Resort & Spa and JW Marriott Hotel Bengaluru in India.

“There is so much more to travel than meets the eye. Through sound, we can experience places and cultures like nothing you’ve ever known,” elaborated Parallelle, Thomas and Julien De Bie. “Our music transcends borders and infuses the richness of destinations, traditional music and from time to time, spotlights local musicians.  We hope that our music can inspire people to explore new destinations and cultures.”

BRINGING THE POWER OF TRAVEL THROUGH SOUND TO LIFE

As part of the collaboration, Marriott Bonvoy and Parallelle also curated a one-of-a-kind music-focused Marriott Bonvoy Moments, where members had the opportunity to learn how to produce music inspired by the sounds of world culture, mix their own music track at the W Sound Suite at W Bali – Seminyak, before ending the night with VIP access at the iconic Dissolve Weekend festival headlined by the music duo, and including DJ sets by W Bali Seminyak’s Damian Saint and Bali-based DJs, DBRA and PAPÜ.

Marriott Bonvoy members can expect more adrenaline-pumping music-focused moments throughout 2023. For more information on Marriott Bonvoy Moments and the latest packages released, please visit https://moments.marriottbonvoy.com/

The five-part film series will be available on Marriott Bonvoy’s official channels on YouTube, Instagram and Facebook for an immersive visual and auditory experience. The full album of club-friendly versions of the music compositions found in the music videos will be released on 1 September, 2023, through Parallelle’s official channels on Spotify, Apple Music, Beatport, and Deezer.

About Marriott Bonvoy®

Marriott Bonvoy, Marriott International’s award-winning travel program and marketplace, gives members access to transformative, eye-opening experiences around the corner and across the globe. Marriott Bonvoy’s portfolio of 31 extraordinary brands offers renowned hospitality in the most memorable destinations in the world. Members can earn points for stays at hotels and resorts, including all-inclusive resorts and premium home rentals, as well as through everyday purchases with co-branded credit cards. Members can redeem their points for experiences including future stays, Marriott Bonvoy Moments™, or through partners for luxurious products from Marriott Bonvoy Boutiques®. With the Marriott Bonvoy app, members enjoy a level of personalization and contactless experience that allows them to travel with peace of mind. To enroll for free or for more information about Marriott Bonvoy, visit marriottbonvoy.com. To download the Marriott app, go here. Travelers can also connect with Marriott Bonvoy on Facebook, Twitter, Instagram and TikTok.

About Parallelle

Parallelle are two Amsterdam-based brothers from the south of France. Multi-instrumentalists, composers, producers and label owners, their music cuts across electronica, electro-jazz and underground dance music. They offer live, hybrid and DJ sets which you may have heard at Burning Man, Wonderfruit, and Fusion to  name a few. In 2019, they launched their own artist imprint – Klassified Records – and opened “The House of Klassified” in Amsterdam: a creative hub combining studios and recording facilities, an art gallery and co- working spaces. Their music is heavily influenced by world culture which led them to launch their video series concept “A Day In”. Through this, they immerse in diverse cultures around the world, capture sound from their day-to-day life and unfold their story musically. Music aficionados can find out more about Parallelle on Facebook, Instagram, and TikTok, and groove to their tunes on Soundcloud and Spotify.

Cision View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/marriott-bonvoy-collaborates-with-dutch-electronic-duo-parallelle-to-uncover-the-power-of-travel-through-sound-301836296.html

SOURCE Marriott International

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

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Marriott Bonvoy Collaborates with Dutch Electronic Duo Parallelle to Uncover The Power of Travel Through Sound

traveldailymedia FTRSS

- May 29, 2023

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May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats