MSC Cruises is set to redefine family cruising with the launch of its latest World-Class ship, the MSC World America. This ultramodern flagship, entering service in April 2025, will feature seven distinct districts, each tailored to provide a range of experiences. The highlight is the Family Aventura, destined to become the ultimate destination for kids and family fun.

As a family-owned company, MSC Cruises has always been known for its award-winning kid’s offerings. With MSC World America, they’re taking everything to a new level. The ship will feature the company’s largest and most technologically advanced kids’ area yet, spanning over 10,000 square feet across seven different rooms. These spaces are designed for guests in various age ranges from 0 to 17, promising a new range of concepts that will elevate vacations on board to new heights.

Steve Leatham, Head of Entertainment for MSC Cruises, said: “We set the goal to create the most exceptional kids and family offering at sea with MSC World America. We aim to allow our younger guests to express their creativity, play, socialise, and explore with amazing spaces and programs that must be seen and believed.”

Matteo Mancini, Senior Manager of Youth Entertainment for MSC Cruises, added: “We specifically listened to our young guests from North America to design our kids and family offering. We are bringing a variety of extraordinary facilities and new experiences never seen before!”

New Experiences Await

Among the exciting activities waiting to be discovered on board are:

• LEGO® Parade: For the first time in the cruise industry, MSC World America will host a LEGO® parade with LEGO® characters designed to entertain children of all ages. The parade will march through the ship from Family Aventura to the World Promenade once per cruise.
• LEGO® Family Zone: Family Aventura will include a brand-new area for master builders and brick enthusiasts called LEGO® Family Zone. Parents and children can play together, and LEGO® fans of all ages can unleash their creativity from morning to evening.
• LEGO® Game Show: For the first time in the cruise industry, MSC World America will offer a LEGO® Family Game Show. During each cruise, families can come together for an exhilarating team challenge in which parents and children compete as accurate Master Builders on board. The competition will feature timed challenges, colourful bricks, and unexpected twists, culminating in determining the ultimate winner. LEGO® fans of all ages won’t want to miss this exciting activity.
• Boxes Family Game Show: Families will get the chance to compete in “Boxes,” a new fun-filled family game show in which each mystery box contains a blind challenge to beat to win prizes.
• Doremix Family Disco: For dance competition fans, a new version of the Doremix Family Disco will arrive for the first time with the latest technology and must-see visuals. Parents and children will dance together to hit music and original MSC Cruises songs for children, all vying for the title of best dancers of the night.
• High-Tech Experiences: Specifically created for teenagers, Star Shooters is an adventure course in the Sportplex with targets for participants to hit and rack up points for a win. Virtual Reality at Luna Park will give guests access to the latest VR technology experiences, transporting them to other worlds from MSC World America.
• Largest Ever Doremiland: MSC World America will feature the largest, most action-packed Doremiland kids’ area in the MSC Cruises’Cruises’ fleet, spanning over 10,000 square feet. Home to seven rooms dedicated to different age groups from 0 to 17, it will also be the fleet’s most technologically advanced kids area with the latest tech consoles and stunning light and sound effects. Baby services are offered in collaboration with Chicco® – the leading global baby brand and a long-term MSC Cruises partner. Exclusively on MSC World America, the popular Kids’Kids’ Clubs will be open all day, from 9 am until midnight, for each voyage.
• The Harbour: The Harbour is at the heart of the Family Aventura district. In this revolutionary new outdoor park, families can come together to engage in activities, indulge in delicious bites, and soak up the sun. The Harbour offers an exhilarating high ropes course, a thrilling new state-of-the-art Cliffhanger attraction, a family dwelling area, and a playground modelled after the iconic lighthouse at Ocean Cay MSC Marine Reserve in the Bahamas. More details of The Harbour will be revealed soon.

A New Era of Family Cruising

When MSC World America enters service in April 2025, she will create an eye-catching silhouette against the Miami skyline. The ship’s blend of American comfort and European design will give guests a memorable cruise experience, whether searching for a relaxing tropical escape or an action-packed holiday.

The ship will feature seven distinct districts, each with its own atmosphere, facilities and experiences waiting to be explored. The districts allow guests of all ages to choose their adventure and maximise their time on board. From a dedicated family area or tranquil zen area to a lively promenade with entertainment, shops and bars—a world of options awaits.

The new World Class ship’s signature plumb bow will rise vertically from the waterline, and her Y-shaped aft will open onto the impressive outdoor World Promenade. Overall, MSC World America will span 22 decks, measure more than 150 feet wide, feature 2,614 staterooms, and offer more than 420,000 square feet of public space and top-of-the-line features and facilities.

MSC World America will offer a variety of 20 bars and lounges, each with its unique atmosphere and offerings:

• Sports Bar: This warm and inviting venue combines sports memorabilia, technology, and entertainment in a space where guests of all ages will feel welcome. Guests can grab a beer or soft drink and watch the game on one of the many screens while enjoying popular bar food like wings and sliders. Games like darts and foosball will also be available.
• Comedy Club: New to MSC Cruises, the Comedy Club is where guests can come to kick back, let loose, and take life a little less seriously. Evenings begin with an interactive and comical duelling piano experience that friends of all ages can enjoy. The laughter will continue with sets from notable comedians that will rival some of the best shows in NYC & Chicago.
• The Gin Project: Offering an extensive choice of craft gins with classic cocktails expertly prepared by gin-tenders.
• Elixir—Mixology Bar: Expert mixologists create handcrafted concoctions. The bar features an outdoor terrace where guests can enjoy pre- and post-meal cocktails while enjoying spectacular ocean views.
• Masters of the Sea: MSC Cruises’ classic British pub comes complete with a full-scale micro-brewery that puts MSC Signature beers on board.
• Coffee Emporium: This sleek and modern coffee house is a coffee connoisseur’s dream. It offers some of the world’s best coffee beans and a selection of brewing and serving styles, including French, Italian, Turkish, and Moroccan.
• Jean-Phillipe Chocolate shop and Café: Offering custom chocolates, coffee and other treats in a relaxed café atmosphere.
• More NEW concepts are on the way!

Thrilling Adventures Await

Guests will have a variety of exciting activities to choose from:

• 11-deck-high dry slide: A striking stainless steel slide that gives guests a fun way to reach the lower decks in style.
• Cliffhanger: A state-of-the-art, over-water swing ride at sea, towering 50m above the ocean.
• Pools and hot tubs: Six pools and 14 hot tubs, including a spacious indoor pool with a retractable roof and twin adults-only Zen pools at the aft of the ship.
• Water park: An expansive water park with water slides and a VR experience.
• Kids Clubs: Featuring dedicated facilities for age groups ranging from infants to 17 years old.
• Entertainment venues: Three venues with all-new live entertainment and theatre shows.

Comfort and Luxury

MSC World America will offer stylish and comfortable staterooms and suites, including Infinite Ocean View cabins, balconies that overlook the outdoor World Promenade and connecting family staterooms. The MSC Yacht Club will feature spacious suites, a dedicated lounge and restaurant, private pool and sun deck facilities, and 24-hour concierge and butler service.

MSC World America promises to deliver an unforgettable cruising experience, combining the comfort of American design with the elegance of European style. Whether you’re looking for relaxation, adventure, or family fun, MSC World America has something for everyone. Stay tuned for more exciting announcements about this state-of-the-art ship!

For more information about MSC World America, visit the MSC Cruises website. Prepare to embark on an unforgettable journey aboard this state-of-the-art ship, where every day brings a new adventure.