The governments of the Philippines and Thailand signed a five-year tourism agreement today, 20th January.
This new agreement aims to drive mutual growth in both nations’ tourism sectors.
Philippine tourism secretary Christina Frasco and Thai minister of tourism and sports Sorawong Thienthong signed the Implementation Programme of the Agreement on Cooperation on Tourism in Johor, Malaysia on the last day of this year’s ASEAN Tourism Forum.
The deal is a follow-up to the long-standing partnership established by the original Agreement on Cooperation on Tourism signed on 24th March 1993 in Manila.
The programme, which will run between 2025 and 2030, focuses on tourism cooperation, exchange of best practices, human resource development, and joint tourism promotions and marketing.
Cooperative collaborations
Frasco said the Philippines could tap into Thailand’s success in attracting visitors for cultural tourism and medical tourism.
She added: “In return, Thailand stands to gain from the Philippine expertise in hospitality, where we have earned a reputation for excellence. Additionally, the Philippines is a premier destination for dive tourism as it is home to some of the world’s biodiverse marine ecosystems, and for English language tourism, where our world-class language schools attract students from all over the globe.”
For his part, Thienthong looks forward to working with the Philippines in exchanging knowledge and technology.
