

Andrew Ward
Vice President Marketing & Customer Experience at Jazeera Airways K.S.C
Kuwait City, Kuwait
Full Name : Andrew Ward
Location : Kuwait City, Kuwait
Position : Vice President Marketing & Customer Experience
Company Name : Jazeera Airways K.S.C
Company's Location :
Position : SVP Marketing & Guest Experience
Company Name : Air Berlin
Company's Location :
Position : VP Marketing
Company Name : Etihad Airways
Company's Location :
About : Andrew Ward
• Leading new marketing strategy across digital, social, ATL, CRM and PR channels
• Introducing new CRM Oracle platform for personalised targeting and revenue generation
• Digital Marketing – managing programmatic campaigns, testing DSPs and optimisation of creative, PPC and SEO
• Expansion of social media platforms and content production
• E Commerce: leading new web and app upgrade u/x program
• Introduction of new ancillary revenue streams – seat selection, buy-on-board menu, in-flight shop, IFE advertising
• Development of tactical promotional campaigns to support shoulder sales periods
• Manging PR strategy and campaigns
• Implementing new brand platform & identity
• Design of cabin interiors for new A320neo aircraft
• Introduction of new IFE system
• Development of new Loyalty Program
Position : Vice President Marketing & Customer Experience
Company Name : Jazeera Airways K.S.C
Company's Location :
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The Flightpath to Recovery: A Debate
Andrew Ward from Jazeera Airways discusses the Flightpath to Recovery in this featured guest column
Andrew Ward · Mar 30, 2020