Redefine|BDL Hotels (RBH) has announced that Tom Goldscheider has joined the company as director of Business Development. 

Based in Frankfurt, Germany, Goldscheider – formerly of Zeitgeist Hospitality Management – has been appointed to lead the RBH expansion into Europe. RBH is proactively targeting Germany and Poland for lease and management contract opportunities for large branded hotels.

With over 20 years’ experience within the hotel trade, Tom will focus on developing and growing the RBH portfolio in Germany and Poland as well as assessing potential opportunities in other European countries.

Formerly a partner of Horwath HTL, global leaders in hotel and tourism consulting, Tom has worked across the world, including formulating a Tourism Master Plan for Rwanda financed by the World Bank. His experience also includes establishing his own successful hospitality consulting company within the Czech Republic in 2011 and holding senior management roles with international deluxe hotel corporations including Swissôtel, Jumeirah, Hilton and Carlson Rezidor.

Tom said: “I have spent more than two decades in the industry working predominantly in Germany and Eastern Europe for international hotel operators, and am delighted to bring my knowledge and expertise to RBH at this exciting period as we explore opportunities in these new markets.”

Helder Pereira, RBH’s Chief Executive Officer, said: “Tom is an exceptionally experienced individual with a strong track record in the hotel industry throughout Europe. Having someone of Tom’s calibre here at RBH is a real statement of intent as we move forward to establish RBH in Continental Europe. We are confident that developers, investors as well as hotel owners will benefit from our track record in hotel management and our in-depth hotel development experience to work on key hotel projects for existing and new buildings.

“We are continuing to see the management team grow, bringing a wealth of talent and consolidating RBH’s position as one of the leading independent hotel management companies in Europe.”

RBH’s portfolio includes private label and branded properties, including IHG, Hilton, Accor, Marriott, Best Western and Wyndham hotels.