At BIT Milan 2023 Representation Plus will be launching its first associate office in Italy, joining India, Greece and the UAE under their RPI (Representation Plus International) Brand, soon to be followed by Germany, France and Spain. The company is partnering with local experts to provide its clients with an in-depth understanding of the local culture, business environment and travel sector in each of the key outbound tourism source markets to allow clients to grow globally. Source local go Global!

Representation Plus, is shifting the world for tomorrow’s adventures collaborating with their clients to find sustainable solutions for tourism development enabling economic growth, providing jobs, alleviating poverty and encouraging diversity. Their associate offices collaborate with their local leisure travel, MICE and media sectors.

“Representation is thrilled to announce our strategic partnership with Gempro’s Managing Partner Giuseppe Veronelli and Associate Director Marzia Pomini who will provide destinations, hotels and non airline transport companies with the perfect blend of travel trade and media contacts,” said Alison Cryer MBE, Representation Plus and RPI’s Founder and Managing Director. “Giuseppe and his team have a long-standing reputation for success in the Italian market, which aligns with our purpose to provide our global client base best in class in marketing representation services worldwide. They will help client’s to closely connect with customers, the travel trade and media based in Italy, as a local point of contact and reference for exceptional services” continued Cryer.

Representation Plus International has been representing clients such as Samoa across Europe including the Italian market from the UK for over 12 years. Their vision towards carbon neutrality is to reduce their and their clients carbon footprint through their network of like-minded local growth enablers.

Guiseppe Veronelli, is also APG-GA Italy’s Managing Partner has represented airlines on the Italian market since 2012 and the agency is well known to the MICE, business travel and leisure markets. Veronelli commented, “Gempro are honoured and delighted to be appointed as the RPI Associate Italy providing a large variety of high quality and innovative marketing solutions. We look forward to partnering with RPI to diversify our client base, to generate business for the Italian travel industry and our future clients.”

Alison Cryer, Giuseppe Veronelli and Marzia Pomini will be attending BIT, Milan, on 13 and 14 February and welcome the opportunity to meet with overseas as well as Italian destinations, hotel groups, non-airline transport and tech companies at the show or in their Milan offices in the following days.