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Singapore Airlines announces senior management reshuffle

Singapore Airlines announces senior management reshuffle

Megha Paul

- February 18, 2020

Singapore Airlines (SIA) has announced several senior management appointments, all effective from 1 April 2020. Mak Swee Wah, executive vice president of commercial, will assume the post of executive vice president of operations. He will be responsible for SIA’s cabin crew, customer services and operations, engineering, and flight operations divisions. In his current role, Swee Wah has led the transformation of the airline’s commercial activities which helped the company to post record revenues and load factors in the 2018-19 financial year.

Lee Lik Hsin, chief executive officer of Scoot, will return to SIA and be promoted to executive vice president of commercial. He will be responsible for the cargo, customer experience, marketing planning, and sales and marketing divisions, as well as the sales regions. In his current position, he has led a successful merger of Scoot and Tigerair and overseen an aggressive expansion of Scoot’s operations.

Tan Kai Ping, senior vice president of marketing planning, will be promoted to executive vice president of finance and strategy. In this role, he will oversee the corporate planning and finance divisions. He has spearheaded initiatives that have successfully delivered revenue improvements across the group, significantly grown KrisFlyer as a source of revenue, and has been instrumental in launching KrisPay.

“Strengthened management team.”

Ng Chin Hwee, executive vice president of human resources and operations, will take early retirement from SIA on 31 March 2020. He will then join SIA Engineering Company as CEO on 1 April 2020. Campbell Wilson, senior vice president of sales and marketing, will be appointed as CEO of Scoot. JoAnn Tan, divisional vice president of business transformation, will be appointed acting senior vice president of marketing planning.

“I am glad that the SIA Group has highly capable executives with deep organisational and industry expertise, who are able to step up and take on new responsibilities. With these appointments, we have further strengthened our management team and better positioned the group for the future,” said Goh Choon Phong, CEO of SIA.

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

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Singapore Airlines announces senior management reshuffle

Megha Paul

- February 18, 2020

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May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats