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Snowman Race concludes in Bhutan

Snowman Race concludes in Bhutan

Kanchan Nath

- November 14, 2022

Department of Tourism (DoT) Bhutan, on behalf of the Snowman Race Secretariat, has successfully hosted the first ever Snowman Race. Billed as the world’s most challenging ultra-marathon, which took place between 13th to 17th October 2022 in Bhutan.

A total of 29 endurance athletes, including nine Bhutanese runners, competed over 203 kilometres (125 miles) across five days at an oxygen-sparse average of 4,500m (14,800 feet) with the highest point of 5,470 metres (17,946 feet). Dubbed as the world’s toughest race, the trail has been completed by fewer people than have summited Mt. Everest, and normally requires between 20-25 days to complete.

An initiative conceived by His Majesty The King of Bhutan, the Snowman Race aims to generate greater awareness about the climate emergency. Bhutan’s fragile ecosystem makes it highly vulnerable to the adverse impacts of climate change, exposing the country annually to increasing calamities such as landslides, unpredictable weather changes and a rapidly changing ecosystem.

The ultra-marathon featured athletes from the USA, Canada, Japan, Australia, France, Germany, Singapore, Tanzania, Switzerland, and the United Kingdom, as well as nine from Bhutan. International athletes were selected by a team of professionals, who trained themselves under the supervision of the Snowman Race production, and every athlete was acclimatized to the rugged and elevated topography before competing in the Race.

The Race navigates the most challenging trekking route in Bhutan, the Snowman Trail, passing through some of the most stunning areas in the Kingdom including the remote Lunana area; A seldom-visited community of nomadic herders living between glaciers. Competitors will also traverse the base of Gangkhar Puensum, the world’s highest unclimbed mountain (and Bhutan’s tallest peak at 7570m/ 24,836ft).

The route straddles the mountain passes between Gasa Dzong and Chamkhar Town in Bumthang, and in places reaches altitudes of 5470m (17,946 ft). The trail takes in two of the largest national parks in the country, the Jigme Dorji National Park and the Wangchuck Centennial Park. Both parks represent the most biodiverse areas of the eastern Himalayas and stretch from deciduous forest to ice fields and glaciers, and are home to several incredibly rare and protected flora and fauna.

 

 

 

 

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

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Snowman Race concludes in Bhutan

Kanchan Nath

- November 14, 2022

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May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats