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Singapore Tourism Board (STB)


Global

Singapore Tourism Board launches global MICE campaign 

The Singapore Tourism Board (STB) has launched a new global  marketing campaign, affirming Singapore’s position as the “World’s Best MICE City”, where business events can create and leave a positive and lasting impact.


Appointment announcement

Singapore Tourism Board Appoints New Regional Director Europe

Singapore Tourism Board (STB) has announced the appointment of Kershing Goh as Regional Director of Europe to lead the strategic planning, business development initiatives, and marketing of Singapore throughout the region. Ms Goh’s remit covers key offices in London, Frankfurt, and Brussels with a focus on growing the European markets as a key contributor to […]


Features

Singapore Tourism Board launches global campaign: Made in Singapore

The Singapore Tourism Board (STB) today unveiled Made in Singapore, its latest global campaign to inspire travellers to choose Singapore as their next travel destination. The campaign puts a fresh spin on the Passion Made Possible destination brand[1]. It will spotlight quintessentially Singapore experiences, from iconic attractions to hidden gems, and how ordinary moments are turned into extraordinary experiences […]


Appointments

Singapore Tourism Board (STB) appoints Lim Kean Bon as Area Director, India, South Asia, and Africa

The Singapore Tourism Board (STB) announced the appointment of Lim Kean Bon as Area Director, India, South Asia, and Africa   on September 1. He will succeed Raymond Lim as the India market lead based in New Delhi, leading STB’s promotion, and travel trade engagement activities in Northern and Eastern India to sustain and grow affinity […]


Global

Wellness Festival Singapore 2023 returns

Travellers seeking to be healthier in mind, body and soul and embark on a more fulfilling and well-adjusted lifestyle journey can participate at the Wellness Festival Singapore (WFS) 2023.


Global

Singapore set to host premier Football Clubs at the inaugural Singapore ‘Festival of Football’

Singapore is gearing up for some exciting football action as the inaugural Singapore Festival of Football Driven by CDG Zig is set to take place from 26 July to 2 August.


Airlines and Aviation

Free Singapore Tour for transfer and transit passengers returns from 3 April

Changi Airport Group (CAG), Singapore Airlines (SIA) and the Singapore Tourism Board (STB) re-launched the Free Singapore Tour after a two-year hiatus due to Covid-19.


Asia

Disney Cruise Line and STB to bring Magical Cruise Vacations to Southeast Asia

Disney Cruise Line and Singapore Tourism Board have announced magical cruise vacations to Southeast Asia for the first time, revealed by Disney Parks, Experiences and Products Chairman Josh D’Amaro and Singapore’s Minister for Transport and Minister-in-charge of Trade Relations, S. Iswaran.


Global

STB collaborates with Tripoto; launches “On My Own in Singapore” for solo women travellers

The Singapore Tourism Board (STB) in collaboration with Tripoto announced the launch of its exclusive series “On My Own in Singapore”- a web-series showcasing a young female traveller’s journey in Singapore.


Features

Singapore Tourism Board launches SingapoRewards to showcase hidden gems

  The Singapore Tourism Board has launched SingapoRewards, a  new programme that offers complimentary experiences in Singapore for international visitors.  This programme will run through 2023, and will provide visitors with an opportunity to try one  of nearly 40 new or “off-the-beaten-path” experiences in Singapore for free.  From 7 March 2023, eligible short-term visitors to […]


Charity / Sustainability / CSR

Singapore achieves global destination sustainability certification

Singapore has been certified as a sustainable destination based on the Global Sustainable Tourism Council (GSTC)’s Destination Criteria, after being the first to apply the certification process on a country level. This reflects Singapore’s efforts and commitment in becoming a sustainable urban destination. The GSTC Criteria are the global standards for sustainable travel and tourism, […]


Global

STB partners with WeddingSutra

With an eye on capturing the wedding tourism market in India, officials from Singapore Tourism Board and Singapore stakeholders hosted a networking session in partnership with WeddingSutra on 7 and 8 February in Mumbai and Delhi respectively.


Global

STB ramps up recovery initiatives with travel trade

The Singapore Tourism Board (STB) rolled out ambitious plans to make the city-state an even more desirable destination for Indian visitors in 2023 at South Asia’s leading travel trade event, SATTE as it aims to build on last year’s post-pandemic travel rebound.


Features

Singapore Tourism Board ramps up recovery initiatives with travel trade partners

The Singapore Tourism Board (STB) rolled out ambitious plans to make the city-state an even more desirable destination for Indian visitors in 2023 at South Asia’s leading travel trade event, SATTE, as it aims to build on last year’s post-pandemic travel rebound. This comes in along with announcement by the Indian government of removing all […]


Global

Singapore’s international visitor arrivals (IVA) reached 6.3 million in 2022

Singapore’s international visitor arrivals (IVA) reached 6.3 million in 2022 (~33 per cent of 2019 IVA), exceeding STB’s forecast of between 4 and 6 million visitors.


Features

Here’s why MICE organisers should choose Singapore for their next event

As travel continues to recover, meetings and events are also picking up. There is no better place to hold an event in Southeast Asia than in Singapore.


Features

Singapore Tourism Board champions sustainability in MICE

Some of the key highlights presented by the Singapore Tourism Board at the recently concluded IMEX Frankfurt event were the launch of INSPIRE Global 2.0 program assistance scheme for event planners, robust pipeline of events in 2022 and STB and American Express Global Business Travel (AMEX GBT) new whitepaper


Features

Singapore concludes massive flagship tech event after full reopening

MICE in Singapore is back as we know it as the country just hosted a massive event that attracted more than 10,000 global leaders and participants in the tech industry.


Attractions

Christmas on A Great Street

Orchard Road Business Association (ORBA) has revealed its plans for the precinct’s annual light-up event – Christmas on A Great Street.


Features

Enhance your events in Singapore with complimentary experiences through INSPIRE Global 2.0

The Singapore Tourism Board has launched an enhanced In Singapore Incentives & Rewards (INSPIRE) Global 2.0 program to fuel the recovery of the Meetings, Incentives, Conventions and Exhibitions (MICE) industry in the country.