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Tourism Authority of Thailand


Annual and Interim Reports

Thailand surpasses 35 million arrivals target for this year

The Tourism Authority of Thailand (TAT) announced that international tourist arrivals for this year surpassed its target of 35 million visitors, generating over 1.8 trillion Baht in tourism revenue.


Adventure Tourism

Thailand’s Amazing Muay Thai series comes to spectacular conclusion

Amazing Muay Thai: Road to Rajadamnern finished off with a magnificent evening of masterful combat on Friday, 20th December.


Asia

Thailand rings in the new year with its Amazing Thailand Countdown 2025

The Tourism Authority of Thailand (TAT) invites visitors to ring in the New Year with the Amazing Thailand Countdown 2025 at Nagaraphirom Park.


Asia

Tourism Authority of Thailand hosts Amazing Thailand Golf Paradise 2024

The Tourism Authority of Thailand (TAT) hosted the Amazing Thailand Golf Paradise 2024: Celebrating 50 Years Thai-China Diplomatic Relations on Thursday, 19th December, at Siam Country Club Waterside and Rolling Hills in Pattaya, Chon Buri. 


Asia

UNESCO names two Thai specialities among world’s intangible heritage

The Tourism Authority of Thailand (TAT) announced that UNESCO has chosen two significant aspects of Thai intangible cultural heritage, the renowned Thai dish Tomyum Kung and the traditional kebaya garment, for inclusion in its Representative List of the Intangible Cultural Heritage of Humanity. 


Asia

Taiwan-Thailand Tourism Talent Exchange Programme seeks to upgrade sustainable tourism

Taiwan’s Tourism Administration of the Ministry of Transportation and Communications (MOTC) held the first Taiwan-Thailand Tourism Talent Exchange Programme from 2nd to 8th December.


Adventure Tourism

Tourism Authority of Thailand welcomes the 7th One Belt One Road Colourful Yunnan Car Rally to Thailand

The Tourism Authority of Thailand (TAT) recently welcomed the delegation of the 7th One Belt One Road Colourful Yunnan Car Rally in Thailand, an 18-day journey exploring major and hidden-gem destinations across the country. The delegation was warmly welcomed in Nakhon Ratchasima on 3 December 2024. 


Asia

Tourism Authority of Thailand celebrates eighth edition of The Michelin Guide Thailand

The Tourism Authority of Thailand (TAT) lauded the recent release of The MICHELIN Guide Thailand 2025, the eighth since the Guide’s inception in the country.


Air

Tourism Authority of Thailand hails Saudia’s inaugural flight to Phuket

The Tourism Authority of Thailand (TAT) hosted airport ceremonies to mark Saudia’s inaugural non-stop flights from Riyadh and Jeddah to Phuket. 


Asia

Tourism Authority of Thailand casts spotlight on diversity of travel products at CITM 2024

The Tourism Authority of Thailand presented its country’s diverse travel offerings at this year’s China International Travel Mart in Shanghai.


Adventure Tourism

Extraordinary Travel Festival in Bangkok concluded successfully

This year’s Extraordinary Travel Festival was a resounding success throughout its four-day run in Bangkok.


Agreements / Understandings / Contract Signings

Tourism Authority of Thailand renews partnership with EVA Air

The Tourism Authority of Thailand (TAT) and independent Taiwanese airline EVA Air renewed their strategic partnership with the signing of a four-year Letter of Intent (LOI).


Air

Tourism Authority of Thailand lauds ITA Airways’ initial Rome-Bangkok flight

The Tourism Authority of Thailand was among those that welcomed ITA Airways’ inaugural flight on its new direct Rome-Bangkok route.


Asia

Vijit Chao Phraya 2024 set to open on 16th November

Thailand’s Ministry of Tourism and Sports, through the Tourism Authority of Thailand (TAT) and key partners, kicks off Vijit Chao Phraya 2024 on Saturday, 16th November.


Asia

Thailand presents “Ignite Thailand” thematic at World Travel Market

The Tourism Authority of Thailand (TAT) cast the spotlight on its Ignite Thailand: Soft Power and Sustainability thematic at the recently concluded World Travel Market (WTM) in London.


Asia

Tourism Authority of Thailand comes away with Best Stand at WTM 2024

The Tourism Authority of Thailand received the prestigious Best Stand accolade at this year’s World Travel Market in London.


Asia

Thailand brings “Ignite Thailand’s Tourism” vision to ITB Asia 2024

The Tourism Authority of Thailand brought its home country’s sustainable and responsible tourism initiatives to the forefront at ITB Asia 2024 in Singapore.


Air

Cebu Pacific expands global network with flights to Chiang Mai

Philippine low-cost carrier (LCC) Cebu Pacific formally launched its direct flights between Manila and Chiang Mai on Tuesday, 29th October.


Air

Tourism Authority of Thailand launches WOW! Amazing Thailand Passport Privileges campaign

The Tourism Authority of Thailand officially launched its WOW! Amazing Thailand Passport Privileges campaign on Friday, 1st November.


Asia

Phetchaburi, Thailand to host PATA Destination Marketing Forum

Phetchaburi in central Thailand has been announced as the host city for this year’s PATA Destination Marketing Forum.