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The evolving role of corporate travel managers

Kristin Mariano

- June 5, 2023

Like most of us, corporate travel managers can divide their careers into two distinct eras: before COVID and after COVID. And like most professions, the ongoing adjustments for travel managers to their responsibilities, compensation, and job satisfaction reflect an industry that’s ripe for change while still adhering to some past truths. 

This is according to a new report – “The Life and Times of a Corporate Travel Manager: Travel Manager Reflections on Their Career and the Evolving Role” – made possible by the Global Business Travel Association (GBTA), the world’s largest business travel association, and Cvent, an industry-leading meetings, events, and hospitality technology provider. 

“Corporate travel managers play a vital part in the success of their organizations and the satisfaction of employee travellers,” said Anil Punyapu, Cvent Senior Vice President of Sales. “But the profession experienced significant disruption during the pandemic with travel restrictions, safety concerns and wild swings in supply and pricing. With business travel rebounding, and many new travel managers in the workforce, we partnered with GBTA to leverage this unique opportunity to understand the evolution of travel managers and how they fit into the dynamic corporate travel structure today, and in the years ahead.” 

“The past few years have required navigating unprecedented changes and a new landscape for business travel, and that includes for our industry’s workforce. So it’s essential for us to examine how travel managers fit into this forever-changed world. With this report, by going straight to the source we explore how they view themselves as part of the current and next era of global business travel,” said Suzanne Neufang, CEO, GBTA. 

Here are key highlights from the report: 

  • PAY INCREASING. U.S.-based travel managers said they expect to earn a median salary of $117,500 this year, which represents an increase of 3.5% from 2022. Their European Union counterparts expect to earn on average €70.000 in 2023, which is a 1.9% increase from last year. However, it’s worth mentioning expected salary raises in both regions are not expected to keep pace with inflation rates. 
  • MULTIPLE ENTRY POINTS. Travel managers have various professional backgrounds and entered the field in different ways. For example, almost half of current travel managers (49%) have prior experience working for a travel supplier such as an airline or hotel. However, more than one-quarter of travel managers (28%) held previous positions in procurement that did not involve travel, and 17% of respondents came from a finance/accounting background. 
  • DE&I OPPORTUNITIES. There is opportunity to increase representation of racial and ethnic minorities in the travel management field. Of the survey respondents, one in 10 (11%) identified as an underrepresented racial or ethnic minority, including 14% in North America and 3% in Europe. Almost three-quarters (74%) of participating travel managers identified as women. This included 75% in North America and 71% in Europe. 
  • JOB SATISFACTION. Almost all respondents (90%) said they “like” (58%) or “love” (31%) working in the field. They are satisfied with work-life balance and engagement with their day-to-day responsibilities. 

Data collection for the online survey of U.S., Canada and Europe/UK-based travel managers took place in February 2023, with 186 qualifying responses. 

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

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The evolving role of corporate travel managers

Kristin Mariano

- June 5, 2023

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats
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