Virgin Hotels, the global luxury hospitality brand by Sir Richard Branson, has announced the appointment of Abigail Trangmar as Director of Global Sales, UK. In this pivotal role, she will oversee sales initiatives and cross-collaborate with stakeholders across Virgin Group to drive revenue growth and expand brand presence for Virgin Hotels within the UK market.

With over 15 years of experience in the hospitality industry, Trangmar brings a wealth of knowledge and expertise to Virgin Hotels. She most recently served for six years as Destination Manager at leading transatlantic tour operator Virgin Atlantic Holidays. In that role, she managed strategic partnerships and worked closely with tourist boards to surpass revenue goals for the brand’s global portfolio. Prior to that, Abigail worked in various capacities at Trailfinders, a bespoke tour operator specialising in worldwide travel itineraries.

“We’re thrilled to see Abigail joining Virgin Hotels as our new Director of Global Sales for the UK. Her deep-seated knowledge and proven track record in the hospitality industry make her the ideal candidate for this role,” said Maya Latinovic, Vice President of Global Sales at Virgin Hotels. “We’re confident that Virgin Hotels will continue to rise to unprecedented heights under Abigail’s leadership.”

“Joining Virgin Hotels is an incredible opportunity, and I look forward to working alongside a group of talented professionals who are dedicated to creating innovative and unforgettable travel experiences,” said Abigail Trangmar. “I’m excited to tap into my extensive experience to raise the brand profile within the UK.”