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What greets you at Four Seasons London: The whiff of earthy petrichor

Megha Paul

- January 27, 2022

Four Seasons Hotel London at Park Lane has introduced Mayfair Morning’ – a new signature lobby scent to welcome guests and the first of its kind created exclusively for the iconic property.

Collaborating with pioneering Air Aroma, Mayfair Morning effortlessly combines classic British charm with modern London style and flair to perfectly embody the prestigious Park Lane location. With the hotel nestled among three Royal Parks and views of some of London’s most famous sights, the inviting scent captures the vibrancy of the leafy Mayfair location and its scenic surroundings.
The scent offers a satisfying hydration of earthy petrichor that resonates through green notes of fern, galbanum and oak leaves.

The fresh quality of the morning fog speaks through fragrance notes of jasmine and mint, while labdanum and musk maintain the solid sophistication found in cashmere scarves stepping into classic black cabs; true sights synonymous with the iconic city.

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What greets you at Four Seasons London: The whiff of earthy petrichor

Megha Paul

- January 27, 2022

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats