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WTM 2017: Terracotta Army storms into London

WTM 2017: Terracotta Army storms into London

Alastair Newport

- November 8, 2017

On November 6, 2017 at 10:00 a.m., a Terracotta Warrior Flashmob event organized by the Shaanxi Provincial Tourism Development Commission was held at the World Travel Market London. 50 professional performers dressed up as the Chinese emperor Qin Shi Huang, imperial concubines and terracotta warriors performed terracotta warrior flashmob at ExCel London.

The graceful performances of Chinese court dances, most notably the lead performer’s Dance of Qin Wang Dian Bing (Review of the Troops by Emperor Qin Shi Huang), attracted a large number of visitors, many of whom cheered enthusiastically and waited until the end of the performance to take selfies with the dancers.

An event, a cultural feast

The Terracotta Warriors Flashmob event is an innovative approach to raising the awareness around the world to the many unique aspects of Chinese culture and history. The successful hosting of the event helped further promote the profound cultural history that is identified with Shaanxi province and the unique tourism resources that are made available as a result of the province’s rich history. The event is an important step in transforming the province into a world-renowned tourism destination.

“It is amazing!” said David, a British tourist. “This is the first time I have watched traditional Chinese performances. I found the event highly interesting, as it not only offered us a chance to get a better understanding of the Terracotta Warriors, but also let us feel the depth and sophistication of Chinese culture. Now that I have seen the performance, I plan to visit the real Terracotta Army in Shaanxi province with my family.”

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

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…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

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WTM 2017: Terracotta Army storms into London

Alastair Newport

- November 8, 2017

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May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats