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Xinhua Silk Road: Foreign journalist explores unique folk culture and charm in Yichun, E. China’s Jiangxi

Xinhua Silk Road: Foreign journalist explores unique folk culture and charm in Yichun, E. China’s Jiangxi

traveldailymedia FTRSS

- June 16, 2023

BEIJING, June 16, 2023 /PRNewswire/ — Under Jiangxi Yichun intangible cultural heritage experience program, recently, Serik Korzhumbayev, editor in Chief of Kazakh business newspaper Delovoy Kazakhstan took a five-day in-depth experience trip in Yichun, to make close contact with unique folk culture here.

Photo provided to Xinhua shows Mingyue Romance Park in Mingyue Mountain of Yichun in east China's Jiangxi Province (PRNewsfoto/Xinhua Silk Road)

Serik Korzhumbayev visited Mingyue Mountain Scenic Area, Gao’an Ruizhou Prefectural Government Office, the Yuan Blue and White Porcelain Museum, Fengcheng Hongzhou Kilnandand etc. He experienced intangible cultural heritage items such as Wentang hot spring and sponge cake, Wanzai Victory Drum, Fengcheng Yue Family Lion Dance, Zhangbang Chinese medicinal materials processing skills.

Serik Korzhumbayev first came to the Mingyue Mountain Hot Spring Scenic Area. “Yichun Mingyue Mountain has a moving legend of Chang’e running to the moon, and the selenium-rich hot spring in Wentang township is hailed as the most wonderful hot spring in China“, Yuan Chengyu, member of the Party Working Committee and director of the Party and Mass Work Department, introduced the legend and history of Mingyue Mountain.

The production of sponge cake of Yichun began in the Song Dynasty, and every time there were banquets such as weddings, birthday wine, locals would invite cooks to make sponge cakes in advance as snacks and gifts. Peng Ming, general manager of Jiangxi Haocai Food Co., Ltd. introduced while making sponge cake for guests. In 2021, the technique of making sponge cake became an intangible cultural heritage of Yichun.

Walking into the ancient city of Wanzai, the national intangible cultural heritage Wanzai Victory Drum performance attracted attention of the visiting delegation. “I have never seen such an oriental dance, both ancient and mysterious.” Serik Korzhumbayev marveled while taking pictures.

Coming to Fengcheng, the delegation admired another national intangible cultural heritage project, Yue Family Lion Dance. Yue Family Lion Danceis a kind of folk art activity created by the local people of Fengcheng to commemorate the national hero Yue Fei, which originated in the Song Dynasty and was formed in the Ming Dynasty, with a history of more than 400 years.

Chinese culture is broad and profound, porcelain culture and traditional Chinese medicine culture are very famous among countries along the Belt and Road routes. This is an unforgettable trip, and I can’t wait to share the folk customs and culture of Yichun to more people, Serik Korzhumbayev said after his trip.

https://en.imsilkroad.com/p/334595.html

SOURCE Xinhua Silk Road

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Xinhua Silk Road: Foreign journalist explores unique folk culture and charm in Yichun, E. China’s Jiangxi

traveldailymedia FTRSS

- June 16, 2023

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May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

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Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats