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10 Design appointed lead architect for LA VIE, in Muscat, Oman

10 Design appointed lead architect for LA VIE, in Muscat, Oman

Kanchan Nath

- May 6, 2024

10 Design has unveiled its design for LA VIE in Muscat, Oman, a modern mixed-use destination delivering business, leisure, wellness, and sports opportunities amidst panoramic views of the Muscat Hills Golf Course. 

A 10-minute drive from Muscat International Airport, and near residential urban centers and Muscat’s central business district, the development celebrates the region’s natural beauty while providing visitors and the local community an array of modern golf experiences, year-round family-friendly activities, and a variety of F&B options to enhance daily life.

Developed by Oman Real Estate Investment Services LLC (ORIS), the real estate arm of Oman’s leading Investment Company, Ominvest, the master-planned development is comprised of Tivoli Muscat Hotel & Residences – including 80 hotel keys and 100 branded residences – along with 22 apartments, office space and clubhouse amenities, overlooking an 18-hole championship golf course nestled in a prime location between the mesmerizing Sea of Oman and the majestic Al-Hajar mountains.

“Inspired by landforms embraced by a coastline, we wanted to bring the green to the terraces and the roofs of the buildings, blurring the boundaries between architecture and nature, for a truly immersive experience,” said Design Principal, José Cláudio Silva. “While traditionally, stacked, tall buildings can feel disconnected from surrounding context, our intimately scaled design leverages cascading terraces and walkable slopes to bring people together, stimulate the senses, and invite engagement.”

A modern home for golf, wellness, and leisure in Oman

With a strategic location that will draw a diverse set of travelers arriving to play golf and locals seeking memorable experiences with family and friends, the design is centered around the sport of golf while integrating exceptional residential, commercial, and tourism buildings within a built-up area of 64,000 square meters.

The centerpiece of the development is a new 80-room boutique hotel and 100 fully serviced apartments managed by Tivoli, serviced with an elegant 70-meter rooftop pool, fitness center, ballroom, four meeting rooms, and an Anantara spa. The residential complex also includes 22 apartments and eight independent luxury villas, the latter with ground-level or rooftop pools showcasing picturesque views of the golf course and mountains.

Providing guests and residents eclectic dining and shopping experiences, a range of F&B options – including a rooftop bar and restaurant, lobby lounge café, sports bar, and all-day dining restaurant – will be complemented by 2,800 square meters of retail space hosting a variety of international brands.

For the golf-driven hospitality environments of today and tomorrow, designers are tasked with creating vibrant backdrops for social events and gatherings that will resonate with multifaceted, multigenerational audiences. In collaboration with ORIS, 10 Design created a welcoming, social atmosphere where the Tivoli hotel is programmed for events and weddings and the design affords opportunities for ballroom activities to spill out to areas overlooking the golf course.

“We’re honored to collaborate with ORIS in creating a world-class destination where the mountains and sea provide a cinematic backdrop for vibrant hospitality environments and a highly amenitized golf experience,” said José Cláudio Silva. “Our design invites a multigenerational audience of golfers, travelers, and residents to access a new world of golf leisure in a prime location experiencing growth and transformation.”

An inviting design that ushers in a new future for golf

The property’s international standard golf club, LA VIE Club, is poised to be one of the premier golf facilities within the region, with a fully reimagined 18-hole golf course surrounded by spectacular views and lush nature. Reflecting an evolution in golf club and golf course design, the club caters to beginner and elite golfers of all ages. In addition to the course, LA VIE Club features the first TopTracer Driving Range in Oman, offering fun, tech-driven experiences such as interactive games and virtual golf courses so that golfers of all ability levels can practice and improve their game in a user-friendly, informal setting.

Echoing this ethos of accessibility and approachability, the new scheme by 10 Design brings the golf environment inside the development through two L-shaped pockets, with the first nine and the last nine holes of the golf course connected to the building form. The fluid exterior wraps around and anchors large green public spaces, creating a distinctive silhouette for the site-specific golf course, which integrates the natural valley terrain.

The building orientation maximizes the natural wind from the southwest and reduces energy needs, with sun shading devices that minimize solar heat gain. In addition to implementing evaporative cooling techniques through strategically placed water features, the design leverages the capabilities of the site and maximizes views, while creating an intimate environment for users.

Inspired by the textures and colors of traditional Omani cities, the expressive forms by 10 Design showcase materials familiar to the locale, with a combination of white surfaces complemented by warm local stones and rich wood finishes. The full structure is slated for completion at the end of 2024, with an anticipated opening of Q1 2026.

 

 

 

 

 

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

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…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

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Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats

10 Design appointed lead architect for LA VIE, in Muscat, Oman

Kanchan Nath

- May 6, 2024

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May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats