Shorefield Holidays Ltd has acquired a new holiday park on the edge of the New Forest, in a strategic move for the business.
The holiday parks can be sold by agents via Hoseasons.
The company already owns six parks across Hampshire and Dorset and their latest acquisition of Kelston Holiday Park is part of continuing growth plans.
The new park is on the doorstep of the beach at Milford-on-Sea, with its view over the sailing waters of the Solent to chalk ridges of The Needles and the Isle of Wight.
It’s also on the edge of the New Forest National Park and adjacent to the firm’s long-established Shorefield Country Park.
Simon Pollock, chairman and managing director of Shorefield Holiday said: “The acquisition of Kelston Holiday Park is part of our strategy for growth. The rising popularity of the staycation and families purchasing holiday homes as a long-term cost-cutting move, together with our desire to ‘make every weekend a holiday’, remains a key development area for the business moving forward.”
The park will now undergo a redevelopment to create a luxury boutique lodge park.
Work will commence immediately with the aim for the park to be open to join the celebrations of Shorefield Holidays 60th anniversary in 2018.