The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) has announced the launch of a safe and clean certification programme – a first of its kind in the region, and one which seeks to uplift and standardise the cleanliness and hygiene levels across all businesses and organisations in the tourism sector.

As hotels, malls and other attractions in Abu Dhabi prepare to cautiously re-welcome guests to their venues, DCT Abu Dhabi aims to safeguard the health and wellbeing of consumers by offering certifications that ensure the compliance of standardised hygiene levels in tourism destinations and industry businesses within the emirate.

“Through this tourism board led programme, we hope to boost the confidence of consumers when considering Abu Dhabi as a tourism destination. Our dedicated team has been working closely with different stakeholders to ensure that this programme considers all elements of health and safety and we encourage all hotels and industry partners to attain the certificate,” said Ali Hassan Al Shaiba, executive director of tourism and marketing at DCT Abu Dhabi.

The certification programme was developed in partnership with leading world developers and will be rolled out in phases. Phase one will be dedicated to hotels in Abu Dhabi, with other tourism attractions and businesses to follow.