Al Rajhi Aviation, Saudi Arabia’s travel provider, has renewed an exclusive partnership with leading technology provider, Sabre Corporation, to support its plans to expand regionally and explore opportunities in online travel.

This deal provides it with continued access to Sabre’s portfolio of innovative technology and its intelligent platform Sabre Red 360, allowing it to effectively harness data and deliver superior content to its travellers. This unique technology will help enable the travel company to differentiate its offering, compete more effectively and grow faster in the region, as well as expand into the online sector.

“For many years, we have used Sabre technology to provide premier travel services and rich travel content to our customers,” said Naiyer Alam, general manager of Al Rajhi Aviation.

“Saudi Arabia is a unique market with great potential that requires customised solutions to meet the high expectations of its travellers,” said Abdul-Razzaq Iyer, vice president of Sabre Travel Network Middle East.