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CzechTourism and Budvar to deliver isolation ‘care packages’ for affected travellers

Megha Paul

- April 21, 2020

CzechTourism and Budvar offer 500 ‘Care Packages’  for UK travellers forced to cancel trips to the Czech Republic amid the COVID-19 crisis as part of their ‘Cheers From Czech’ campaign.

The campaign invites would-be tourists to upload evidence of their cancelled flights and in return the first 500 will have a care package delivered directly to their door courtesy of the national brewery of the Czech Republic, Budweiser Budvar.

The aim is to offer armchair travellers ‘a taste of the Czech Republic’ from the comfort of their own homes amid the current quarantine, with CzechTourism UK & Ireland also asking visitors to pause, not cancel their trips.

In addition to the new giveaway, the tourism board will be unveiling a series of virtual itineraries on their social media channels to encourage ‘armchair travel’, bringing the Czech Republic to travellers whilst they are under quarantine including a 360 degree tour of the Budweiser Budvar brewery in České Budějovice (Budweis), exciting city tours and a host of outdoor adventure activities.

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CzechTourism and Budvar to deliver isolation ‘care packages’ for affected travellers

Megha Paul

- April 21, 2020

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats