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“Experiences that you can’t get anywhere else” for Brits choosing August staycation

“Experiences that you can’t get anywhere else” for Brits choosing August staycation

Alastair Newport

- August 24, 2018

Hawkshead in the Lake District

Tourist board VisitEngland has revealed that more than seven million are planning a staycation for the August bank holiday weekend, according to the findings of their survey released today.

VisitEngland’s August bank holiday Trip-Tracker survey shows that 7.3 million Brits are planning an overnight holiday trip in the UK this weekend, bringing an estimated GBP 1.75 billion boost to the economy.

The figures show an increase on last year’s results when 6.9 million Brits planned to take an overnight trip during the August bank holiday weekend. In 2016 the figure was 5.1 million.

“The UK has world-class attractions, culture and stunning scenery”

Commenting on the findings, tourism minister Michael Ellis said:  “It is fantastic that so many people are planning to join the Great British staycation this bank holiday weekend.

“Tourism benefits communities across the country and this weekend will bring a significant boost to businesses and the economy. The UK has world-class attractions, culture and stunning scenery and I am hugely encouraged that domestic tourism is performing so strongly.”

“Experiences that you can’t get anywhere else”

VisitEngland director Patricia Yates said:  “It is great to see that more Brits are planning a holiday at home this long weekend and enjoying the outstanding destinations right on our doorstep. From countryside to coastal towns, cool cities and quality attractions, the UK is packed full of experiences that you can’t get anywhere else.

“We are hearing from many destinations and tourism businesses that they are experiencing a strong summer. The certainty of budgeting for a holiday at home, the ease and convenience, are all contributing to people choosing to take more domestic trips, boosting the economy and spreading the benefits of tourism across the country.”

The number of Brits taking short-breaks of one to three nights in England was up 7% in 2017 compared to the previous year. Brits are taking almost six million more short-breaks in England than they were a decade ago.

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

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“Experiences that you can’t get anywhere else” for Brits choosing August staycation

Alastair Newport

- August 24, 2018

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May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats