GlobalTix, Asia’s preferred reservation and distribution platform, and Go City, the world’s largest attraction pass business, announced a collaboration that will provide convenience and integrated experiences for Go City customers, agents and operators. This partnership will take effect in Go City’s destinations in APAC, including Bangkok, Singapore, Seoul and Sydney.

The new partnership will offer benefits for travellers, operators, and agents, including:

Go City customers can now easily reserve experiences on a customised solution powered by GlobalTix. The technology solution offers direct connectivity to Go City’s platform, allowing Go City customers to reserve an attraction for their preferred date and time, and redeem experiences through a single portal. They can modify their reservations at multiple attractions, without having to reach out to operators. As a result of this collaboration, customers will experience increased convenience and significant time savings, and operators can look forward to increased sales volume and realising the full potential of their business.

Go City Customers can enter attractions seamlessly using GlobalTix’s proprietary scanners and kiosks. With this strategic partnership, Go City will be integrated with GlobalTix’s proprietary kiosks and smart scanners, which are already used in a growing number of key attractions in the region. Go City customers will no longer need to queue at the ticketing booths, but will be able to enter directly with one simple scan. In attractions with kiosks, the ticket exchange can be automated, leading to a more seamless customer experience, while keeping true to Go City’s mantra – save more, experience more, always easy.

This partnership will provide integrated experiences for travellers visiting Go City’s destinations in APAC, including Bangkok, Singapore, Seoul, Sydney and more Agents can now purchase Go City products directly on GlobalTix’s platform. Go City Explorer and All-Inclusive Passes are now available on GlobalTix’s platform, offering agents direct access to purchase passes in real-time. Additionally, the collaboration allows Go City to benefit from GlobalTix’s network of over 2,500 agents and resellers.

“This collaboration marks a significant step towards solving the challenges faced by agents, operators in the tourism industry by connecting everyone in one unified ecosystem. We are thrilled to be partnering with Go City to open up new opportunities for agents and operators looking to boost their visibility and sales across the Asia-Pacific region,” said Chan Chee Chong, CEO of GlobalTix. “This will also enable travellers to explore the diverse entertainment options while enhancing their customer experiences with more choices available at their fingertips that are bookable in real-time. We are confident that this strategic move will benefit all involved.”

Baidi Li, SVP Commercial APAC of Go City added,” We are delighted to be partnering with GlobalTix for our expansion into Asia. This new alliance will streamline the booking process for agents and operators to work more easily with us, while also helping travellers access the best attractions, tours and experiences across the region with greater flexibility, certainty and convenience. We are committed to making the best city breaks happen for our customers, and this is just one more way for us to do so.”