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Guilty pleasures of business travel revealed

Guilty pleasures of business travel revealed

Gemma Greenwood

- February 20, 2017

New results reveal professionals across Great Britain are enjoying business trips as a form of escape. 

According to a survey of over 1,000 business travellers, commissioned by Best Western Great Britain, a quarter of workers enjoy getting away from the office and find business travel relaxing, providing them with an escape from everyday life.

Respondents’ top guilty pleasures when away from home for work include having time on their own, having a bed to themselves and not having to cook for themselves.

More than a third of those surveyed said access to leisure facilities which helped them switch off (e.g. swimming pool, gym, and golf facilities) were important or very important in their final decision on choosing accommodation. Having an internet connection was more important to them than the overall cost of a stay.

Best Western Great Britain CEO Rob Payne said: “The importance of Wi-Fi over price was interesting to hear and we are proud to have been the first hotel group in Great Britain to introduce free Wi-Fi for our guests, a brand standard we are currently upgrading.

“It was also revealing to hear that corporate guests use business stays to recharge from everyday life with some nightly indulgences such as a good sleep, nice food and time to relax.

“These results show that people who travel for work are looking for more than just a bed and a desk while they’re away.”

On average, respondents would expect to pay on average £87.50 for a night’s stay, which is £7.70 higher than the average corporate booking via Best Western Great Britain, which is £79.80.

Rob continues “Business travel has changed dramatically over the years and hotels have to react before they are no longer relevant. We are listening to the needs of business travellers and changing our offering; investing in our conference spaces, providing better quality free Wi-Fi and offering innovative added extras in many of our conferencing venues to ensure our product remains our corporate travellers preferred choice.”

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

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Guilty pleasures of business travel revealed

Gemma Greenwood

- February 20, 2017

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May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats