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Money matters: OYO raises USD 1 billion aimed at global expansion

Money matters: OYO raises USD 1 billion aimed at global expansion

Mili

- September 25, 2018

OYO has raised a total of USD 800 million in the latest financing round led by SoftBank Investment Advisers (SBIA) through SoftBank Vision Fund, with participation from existing investors Lightspeed Venture Partners, Sequoia and Greenoaks Capital.

OYO Hotels also confirmed that it received a commitment of an additional USD 200 million, bringing the total to USD 1 billion in this round.

“Deploy fresh capital to take our unique model… global”

Speaking about the development, Ritesh Agarwal, founder and CEO at OYO, said: “In a short span of time, OYO Hotels has grown to become the most-preferred hotel brand in both economy and mid-market segments. We have already started expanding our presence to newer segments, with OYO Home, OYO Townhouse and more recently Palette Resorts by OYO.

“We will continue to explore newer businesses while remaining focused on both organic and inorganic growth. In the last 12 months, we have increased our international footprint to five countries – India, China, Malaysia, and Nepal, and more recently in the UK.

“With this additional funding, we plan to rapidly scale our business in these countries, while continuing to invest further in technology and talent. We will also deploy fresh capital to take our unique model that enables small hotel owners to create quality living spaces, global.”

OYO India has over 125,000 rooms and is witnessing three times growth in transactions year-on-year with net take rates over 20%. In addition to attaining unit-level profitability, the company is benefiting from 90% demand coming from its direct channels, improving operating efficiencies while customer loyalty, with over 67% of the top line in India coming from repeat customers.

OYO China, on the other hand, has presence in 171 cities with over 87,000 rooms, in over ten months since its foray into the market. With both the home markets, India and China on a steady performance trajectory, the company will continue to expand its presence globally.

The company will direct a significant part of the funds from this round of financing, approximately USD 600 Million, into strengthening its position in China, which is still in the early stages of growth, while the rest will go into maintaining its leadership position in India and expansion into new markets.

“OYO has grown exponentially to become the largest hotel chain in South Asia”

Munish Varma, partner, SBIA, said: “With a promise to deliver good quality accommodation at affordable prices, OYO has grown exponentially to become the largest hotel chain in South Asia, and is swiftly expanding to international markets. We are tremendously excited to be a part of OYO’s successful journey.”

Justin Wilson, director at SBIA added “OYO’s unique value proposition and outstanding growth over the last few years gives us the confidence that OYO can scale, innovate and continue to offer an intuitive customer experience, curated for different markets.”

Bejul Somaia, managing director, Lightspeed India Partners Advisors, added: “It’s exciting to see OYO’s success in scaling the India business while extending their pioneering asset light, controlled-experience model to international markets.

“Budget travellers are consistently shortchanged by the lack of trust, quality, and consistency in this segment, and we believe that OYO will continue to disrupt the hospitality industry by building a trusted brand that delivers affordable, consistent and high-quality experiences.”

“High-quality experiences at affordable prices”

Commenting on support from the investors, Maninder Gulati, chief strategy officer, OYO, concluded: “Over the years, we have developed the expertise that makes it possible for us to offer the benefits of a big hotel chain to small hotels, thereby helping them improve efficiencies and customer experience. This makes OYO Hotels a perfect choice for customers looking for high-quality experiences at affordable prices. We have industry best capabilities to make a huge impact here.”

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
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Money matters: OYO raises USD 1 billion aimed at global expansion

Mili

- September 25, 2018

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May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats