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Revenge travel is out, reconnection travel is in: Top 10 travel trends for 2022 revealed

Revenge travel is out, reconnection travel is in: Top 10 travel trends for 2022 revealed

Megha Paul

- January 17, 2022

G Adventures has identified the top 10 trends for travelling in 2022, with insights into how people want to travel and where they want to go. G Adventures founder Bruce Poon Tip says the trends reveal the pandemic has produced a more conscious traveller and has presented operators with a huge opportunity for change.

Community tourism steps up

Close to a third (28%*) of Aussie and Kiwi respondents say they will place more focus on travelling responsibly in 2022. With the increased focus on community and support of locally-owned businesses fostered during the pandemic, it makes sense that this mindset carries over into international travel plans.

Supporting local people

The most important factor for people when they travel is that their money benefits local people, at 68%. This trend has been intensified by the impact of the pandemic on those countries that rely on tourism for their economic survival. It came in well ahead of other important considerations such as minimising one’s carbon footprint and reducing plastics consumption (both at 15 per cent globally).

Travellers will have bit more cash to splash

With staying in spurring a savings boom, 24% of travel-starved Aussies and Kiwis said they had increased their travel budget for their next international holiday, which means their travel dollars are likely to take them on bigger adventures than they might have thought possible before.

‘Workations’ gain popularity

As the world shifted to remote working, companies realised office confines were no longer required to ensure productivity. Previously the domain of the digital nomad, ‘workations’ have hit the mainstream. 20% of respondents to G Adventures’ most recent survey say they are able to ‘work from anywhere – with that number rising to 46 per cent for those aged 18-34. An increasing number of people plan to combine work with travel in future at 20%, up from 14% in December 2020.

Hostels make a big comeback

The need for social connection amongst young travellers is strong with 55% of Aussies and Kiwis aged 18-34 saying they were likely to try a hostel experience following the pandemic, and 50% of those expressing that meeting people to socialise at the hostel and possibly travel with, is the most important factor when selecting a hostel.

Travellers want to disconnect from devices

Workationers aside, while travellers want to reconnect with people and places, they are desperate to disconnect from the online world while on holiday.47% of respondents want to take time out from their devices, and social media, with 26% saying socialising and meeting new people is their top wellbeing priority when booking their next holiday.

The staycation is over – travellers want to go further afield

The domestic holiday appeal is wearing off as the pandemic rolls on. Only 17% of respondents said they would prefer to stay closer to home as opposed to heading further afield on their next international holiday, with close to a third – 30% – saying they were less likely to take a ‘staycation’ in 2022.

Lockdown life has led to desire to be more active

67% of those surveyed want to be physically active on their next holiday, and with 63% of travellers polled saying their physical and mental wellbeing is a top consideration when booking a holiday, taking a hike never sounded more appealing.

Wellbeing and mental health a priority

With an overwhelming 93% of travellers saying travel is important to their wellbeing and mental health, travellers are also looking to take their next holiday in a way that not only helps them to reconnect but optimises travel as a means of revitalisation, too.

Revenge travel is out, reconnection travel is in

Consumers are hungry for new experiences and connections. Although the term ‘revenge travel’ – the urge to travel to make up for the lost time in lockdown – gained popularity over the course of the pandemic, reconnection travel is the top reason for travelling at 40% with revenge travel – booking a trip to make up for lost time – coming in at just 16%.

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

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We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

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Revenge travel is out, reconnection travel is in: Top 10 travel trends for 2022 revealed

Megha Paul

- January 17, 2022

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May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats