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Rex, Australia’s best regional airline, choose Aviator for Revenue Management

Rex, Australia’s best regional airline, choose Aviator for Revenue Management

Chris Head

- July 18, 2023

Pictured from the left are Gary Felton and Fiona Li from Maxamation and from Rex Bill Robertson, Brett Hill, Warrick Lodge, Collin Fahey, Jed Davies, Edwin Ho.

 

Rex Airlines has once again been awarded the Skytrax Best Regional Airline while also scoring the best on-time performance of any major Australian carrier. Behind the scenes Rex are making technological advances on multiple fronts and have just commenced using the latest web-based Aviator revenue management system.

 

With a comprehensive network serving 58 destinations with 67 aircraft, Rex need a full featured revenue management system
to truly manage their inventory and to provide the best possible results for the airline. The Rex 737 fleet services key Australian
metropolitan routes, while the Saab fleet extends the network to regional centres across every state in Australia. This expansive network allows Rex to deliver exceptional throughfares between regional centres connecting via Sydney, Melbourne, Adelaide, Brisbane and the Gold Coast.

 

Warrick Lodge is the Rex G.M. Network Strategy:
‘We have been an Aviator customer for more than 20 years and have always appreciated the great partnership with the Aviator team. This new browser-based Aviator system takes things to the next level with efficiency and productivity gains which is critically important as we continue to expand our domestic 737 network in what is a highly competitive marketplace.’

Peter Brewer is the Maxamation CEO:
‘We are excited to deliver the new browser-based Aviator technology to our good friends at Rex. Our Aviator training team, including Gary Felton and Fiona Li, enjoyed Rex’s warm hospitality in Wagga while working through all the powerful new Aviator features. We are certain that the Rex RM team’
will seize every revenue opportunity that the new Aviator brings them.

 

Maxamation is a global IT provider to the Airline industry, providing cloud-based Revenue Management. Aviator provides airlines with the ability to maximise flight revenue with an easy-to-deploy, stable, powerful system that delivers proven revenue results.
Maxamation is headquartered in Sydney, Australia, with support centres and experienced Revenue Management experts in South Africa, Europe, Asia and North America. The company was founded in 1997. Aviator has continually evolved with the cloud-enabled
system now being rolled out across all 40 of Maxamation’s existing customers, bringing state-of-the-art technology to underpin the revenue management solution.

 

Rex has a long airline history, serving six states across Australia. More recently REX has expanded its’ fleet to include B737’s, to compete directly against Qantas and Virgin on the major routes.
Rex Airlines initially offered regional flights from various bases across Australia using turboprop aircraft, but in March 2021 began flying between its bases using jet aircraft on flights between Melbourne and Sydney. Current domestic flights consist of destinations in
Melbourne, Sydney, Brisbane, Canberra, Gold Coast and Adelaide, with flights to Hobart commencing in August 2023.
Rex has strong reputation for friendly service and has a key focus of on-time performance.

May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

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Rex, Australia’s best regional airline, choose Aviator for Revenue Management

Chris Head

- July 18, 2023

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May we all strive to emulate her virtues and remember that true wealth lies in the depth of our character, the sincerity of our actions, and the impact we have on those around us.”

Stay riveted for our next gala event, The Brand Travel Daily Media Travel Excellence Awards that recognizes and celebrates the outstanding achievements of companies and individuals in the travel, airline, and hospitality industry. They are scheduled to take place in 11 October, 2024

For inquires, to attend or sponsor next awards, kindly email here: Gary@traveldailymedia.com

If you know of any female leaders or up and coming superstars in the Travel and Hospitality industry you would like to nominate, please visit our page and complete a nomination form!
The prestigious IWTA Awards 2024 Award Winners are listed below:

content studio box

…there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign.

We can also organise a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats