Technology provider to the global travel industry, Sabre Corporation has announced the release of Sabre Content Services for Lodging. This new solution will power agency and corporate booking tools, integrating traditional global distribution system (GDS) content from hoteliers alongside content from Booking.com, Bedsonline and Expedia Partner Solutions, making it easier for agents to find the perfect property and rate for their traveller. Travel buyers can shop and book over one million property options from multiple sources in a single screen.

Solving for growing buyer demand and content fragmentation, Sabre Content Services for Lodging provides access to more options and a more consistent shopping experience to include the way content is displayed at the room and rate level.

Sabre’s API-driven solution will deliver more efficiency and revenue with increased lodging choice, as well as improved capabilities to better manage preferred content. Travel agencies have full flexibility to choose the aggregator content they would like to access.

“The solution will revolutionise the way travel agents shop and book hotel content.”

“We looked at the pain points and needs of customers on both sides of the network – the ‘demand’ side including travel management companies, leisure agencies and corporations and the ‘supply’ side including hoteliers and lodging aggregators. Then we challenged ourselves to see how – given our unique positioning – we could help move the industry forward,” said Traci Mercer, senior vice president of lodging, ground and sea for Sabre Travel Network.

“The solution that we’ve developed to this long-standing and complex challenge will revolutionise the way travel agents shop and book hotel content – making it easier and simpler for them to provide the best experience for travellers,” she added.